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6 Ways to Score a Broadcast Interview in the Midst of COVID-19

MaccaPR

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Prepare your spokesperson for virtual interviews. But now we’ve been able to add Skype into our control room as, essentially, a live shot.”. Ohhh—heavens, yes!

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions. Lack of preparation for a media interview. Effective communications needs a mix of “rich” and “lean.”

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8 Great Linked Tactics for Communicators

PRSay

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.