How To Transform Your Brand’s Online Newsroom Into a Media Magnet
MaccaPR
MARCH 7, 2016
When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.
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