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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

While a feature in The Verge reaches a broad demographic of tech enthusiasts, a similar story in AI Magazine (published by the Association for the Advancement of Artificial Intelligence) will target the AI community: engineers, entrepreneurs, experts, and fans of artificial intelligence. Trade pubs are a community network.

Pitching 168
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PR Isn’t Just for Big Businesses?

Victorious PR

They can promote you as an authority in your field with high-level thought leadership content. The pop-up ads on social media are ever-changing, just like the billboards, TV, and radio commercials, and ads in print. Community relations. Not to mention, those fleeting ads are a dime a dozen and very costly.

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PRoust Questionnaire: Helen Slater

PR Conversations

Plus that organisational PR relies on the leadership (and employees) and their actions. It is a long-running and successful campaign that still resonates in our New Zealand community. A detour into interior design led to journalism in radio and print for around 10 years, before landing in PR. What is your idea of PR nirvana?