en Books Communications Creativity Meeting 
PR Conversations
APRIL 21, 2016
Being absorbed with ‘The Message’ and forgetting all about the specific context of the communication that is needed. Gender-inclusiveness aside, there’s a plethora of other areas that need similar “consciousness” in communication. Consciously think of it as in-sourcing communication and employee engagement.
Bad Pitch Blog
MAY 13, 2009
En masse, the media and other influencers have, at best, come to accept email as their preferred communications tool. Therefore, to intrigue smart journalists, who are faster on the delete key than the rest of the populace, you have to be not-at-all deceptive and a heck of a lot - really lot - more creative.
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