Stop Smearing Goldfish: That Attention Span Statistic is Dubious
Sword and the Script
FEBRUARY 22, 2022
of articles and blog posts that start with this statistic. Maybe you heard a Harvard academic citing them on US radio. If you enjoyed this post, you might also like: Why “Disruption” is a Terrible Message for Prospects in B2B Marketing. That’s a shorter attention span than a goldfish. There are hundreds (thousands?)
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