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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. When does the team put out a press release?

Company 136
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

This year, we saw in-house teams get downsized and agency budgets get reduced. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. .” PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 201