Remove 2020 Remove Crisis Communications Remove Crisis Management Remove Viral
article thumbnail

The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

article thumbnail

To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan. From a crisis-communications standpoint, a red team stress-tests an organization’s strategy by expanding the circle of feedback the plan receives. Like the news media, the court of public opinion can be fickle and unforgiving.

Crisis 163
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Prepare a PR Crisis Plan

Prohibition

A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis Plan? In today’s world, a negative story about your brand or organisation could go viral in an instant. This should be your core support team, who will make key decisions in times of crisis.

Crisis 62
article thumbnail

Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. Tip 1: Live your values.

Corporate 100
article thumbnail

Protecting Your Brand from a Crisis

Konnect Agency

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication?

Crisis 52