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Three cardinal rules of PR that Adidas broke with Kanye West

NewsWhip

It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media. Adidas shouldn’t have signed West in 2013.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. Five years later, Barilla has nearly pulled itself out of the reputation hole. Since her release she has been involved in court-mandated community service and has wisely given no media interviews.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The reputation journey of Barilla Pasta has taken years, and that’s precisely why its recovery deserves recognition. Five years later, Barilla has nearly pulled itself out of the reputation hole. Since her release she has been involved in court-mandated community service and has wisely given no media interviews.

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Five Questions about Newsjacking with David Meerman Scott

David PR Group

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. The post Five Questions about Newsjacking with David Meerman Scott appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing.