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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

JANUARY 8, 2022

PR is in constant flux, and our industry must evolve. After the dot-com bubble in 2000-2001, the Internet slowed down. The Generational Disconnect in PR. Organisations are left with impossible choices with many new digital industries and specialisations. Having truckloads of agencies adds complexity and kills ROI.

Education 52
Education Industry Web Wikipedia 52
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The PR Industry Needs More Than Just Better PR

Doctor Spin

JANUARY 8, 2022

You and I must save the PR industry. PR is in constant flux, and our industry must evolve. After the dot-com bubble in 2000-2001, the Internet slowed down. The Generational Disconnect in PR. With many new digital industries and specialisations, organisations are left with impossible choices. The outcome?

Industry 52
Industry Web Wikipedia Education 52
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