article thumbnail

Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

Stay a step ahead of your competitors in the new year by using lightning-fast media monitoring to go viral. . The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Share Tweet Share.

Viral 70
article thumbnail

ICON 2020 Preview: Author Nina Jankowicz on Disinformation and How Communicators Can Help Dispel It

PRSay

Her writing has also appeared in The New York Times , The Washington Post and The Atlantic. On TV and radio, she is a frequent commentator on disinformation and Russian and Eastern European affairs. Ahead of her keynote speech Oct.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. What is Viral Marketing? praise-filled posts on Instagram. What is What is Newsjacking?

Viral 52
article thumbnail

Why it’s Important to Monitor Trending Topics

Critical Mention

Once you identify a trend that is going viral, you want to ensure you consider the following before you create your marketing strategy: 1) Why is the topic going viral? 2) Where is the topic going viral? When she’s not writing, you can find her at music festivals, hiking or snowboarding. LinkedIn Content Suggestions.

Trends 61
article thumbnail

Think Before You Share Content

The Proactive Report

” The video was shared by his friends and of course, it found its way onto social media and then went viral. Catzavelos’ older brother did an interview on Radio 702 where he shared how this has affected him personally, his relationship with his brother and his father, the loss of his business and the impact on his employees.

Training 148
article thumbnail

6 Pro Tips to Create Bigger Buzz for Your Business

Cision

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Birthday coming up?

Energy 120
article thumbnail

How to Beat Your Competition Using Media Monitoring

Critical Mention

They’re prepared for a crisis to go viral. It’s gotten increasingly more complex with social media because it can go viral. Platforms like Critical Mention offer customized email alerts whenever there’s a company mention on TV, radio, online news and Twitter. SCHEDULE A DEMO.

How To 61