Bianchi Biz Blog

JANUARY 21, 2021

For Freudenberg, which recently completely a significant digitalization effort, hosting the platform internally made the most sense. For Freudenberg, a sophisticated technical organization, a key benefit of the virtual space is the ability for its engineers to demonstrate complex product designs. Focus on the customer journey.

Automotive 70

Automotive Training Travel Meeting 70

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. Your innovative new product is close to launch…but competitors are close behind. Should there be a launch party before a new product launch? When does the team put out a press release?

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

APRIL 18, 2017

We like this advice that music students train by: know the rules, then break them. It’s true that significant announcements like certain product launches, acquisitions, funding news and releases of major studies, for example, warrant a press release. Some have become obsolete, while others just need tweaking.

Skype 136

Skype Conference Agency Product Launch 136

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. Spokesperson Training : Equipping designated spokespeople. Understanding PR & IR Basics 1. What is a Press Release? What is Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

Mindful Marketing

JULY 11, 2016

September kicks off a very busy PR season – conferences, events, product launches and deadlines galore all take place between September and December. Which of the reports will you share with clients, and which will be for internal learnings only?

Analytics 50

Analytics Measurement Training Software 50

Shift Communications

OCTOBER 16, 2017

One of the ways we train people to think about how to use social media and write effective headlines is to move laterally one step away from the core idea. Suppose we want to promote our company’s new product launch. What does our product do? The fourth way to generate ideas is through intentional internal conflict.

Creativity 96

Creativity Product Launch Examples Energy 96

Shift Communications

JULY 15, 2015

Seven years into my PR career—after many pitches sent and stories placed, plans written and products launched—another transition was in store for me as I celebrated a promotion from senior account executive to account manager. The challenge: when to do the work yourself, and when to guide and train. It’s not about you.

Product Launch 60

Product Launch Newspapers Agency Journalism 60

Shift Communications

OCTOBER 16, 2017

One of the ways we train people to think about how to use social media and write effective headlines is to move laterally one step away from the core idea. Suppose we want to promote our company’s new product launch. What does our product do? The fourth way to generate ideas is through intentional internal conflict.

Creativity 76

Creativity Product Launch Examples Energy 76

PR Fuel

JULY 26, 2020

This may be a new line of clothing, an expanded list of services, or the release of a brand-new product that you’ve been working on for months. Your company spends a huge amount of time, money, and energy to get your new product ready. Our team of experienced and trained writers can craft the perfect media release for our business.

SEO 52

SEO Writing Local Product Launch 52

NewsWhip

JUNE 10, 2021

And the reality and what we always train our internal teams on is to understand, and I’m sure this resonates for a lot of your audience, there’s no action we can take these days as companies that can go unnoticed by the media. It comes down to product launches. That is a risk. They took off as planned.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Prohibition

JANUARY 14, 2022

Will you hold an external or internal press conference? Who is responsible for internal communication – talking to employees about what has happened and how the company intends to deal with it? 7. Train, simulate and prepare. What channels will the information be released through? How will they deal with the media?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

JULY 22, 2016

b) I’m pretty entrenched in the influencer marketing space from an education and training point of view, and the buzz around EMVs is louder than the cicadas that have yet to take over my backyard and drive Lola crazy. For example, say you have a product launch coming up. Set up a system to track your internal activity.

Measurement 40

Measurement Analytics Google System 40

MaccaPR

NOVEMBER 4, 2014

million views on YouTube), which shows her training for a match, propelled by the music in her Beats by Dre headphones. But Bose’ Twitter profile struggles with this text, perhaps written by a team of corporate attorneys: “the official account for product launches and keeping tabs on the stuff we love.”. Join the Beats Army.”

YouTube 118

YouTube Brand Branding Crisis 118

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

Interviews 40

Interviews Enterprise Corporate Internal 40