Prohibition

AUGUST 15, 2022

and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year. Here’s our round-up of the top five disasters that have caught our eye: Molly-Mae Hague – a personal PR crisis. I've had male guests say what she said.

Crisis 62

Crisis Viral Government Crisis Communications 62

Melissa Agnes

JUNE 3, 2014

Identifying the trigger points that indicate that an issue needs to be escalated to the crisis team. An issue is an issue and a crisis is a crisis. Today’s reality is that no matter where an issue – but especially a crisis – originates, it will develop an online presence. It doesn’t.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

Mark My Words

OCTOBER 13, 2022

The BBC eagerly signed up as William’s partner for his Earthshot climate crisis challenge. The strategy is being coordinated by Lee Thompson, a global communications whizz hired from US media giant NBC , where he was credited with helping grow CNBC’s YouTube audience by 600 per cent, as the Cambridge’s new PR chief.

Social Media 60

Social Media Interviews Media YouTube 60

PR in High Definition

DECEMBER 17, 2018

The rise (and fall) of the YouTube star. Celebrity YouTuber, Logan Paul, sparked outrage this year after posting a disrespectful video. A big tech crisis. For much of this year, Facebook and its owner Mark Zuckerberg, were in crisis mode. It looks like we’ll all need to be comms chameleons.

YouTube 48

YouTube Ethics Crisis Industry 48

Cision

OCTOBER 21, 2015

We all want as many social media shares as we can get, but in order for us to increase our content’s chances of going viral, we must first look at the demand side. Over the course of a few years, he posted over 600 times to his blog and uploaded over 200 videos to his YouTube channel. Measure Your Niche’s Density.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Cision

JUNE 10, 2016

If they don’t know how do something they can look up a YouTube video and learn, often from a peer rather than a mentor. Today, anyone with a computer, phone, or YouTube channel can be a media source. This is exemplified in the rise of bloggers, influencers, and viral videos. It’s accessible everywhere and transparency is key.

How To 120

How To Marketing YouTube Study 120

Mindful Marketing

MAY 31, 2020

Now some suggest that John Krasinski's acting is even better than we believed after he surprisingly cashed-in on his homespun, positivity-in-the-face-of-a-pandemic YouTube program. Super awesome how you found a way to take a genuinely heartwarming viral series and sell out to the highest bidder (@kswa1987, May 22). Just cashed out?

YouTube 67

YouTube Resources Crisis Viral 67

PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Companies should have strong pre-crisis and crisis plans in place. A new era of crisis communication is upon us. The urban poor is not the rural poor, said Haworth. pictured above ), during an Oct.

Social Media 117

Social Media Conference Media Corporate 117

Prohibition

JULY 10, 2019

Neither the CEO nor the chairman’s names were associated with this crisis and no names of any higher-ups in the company were found in the apology post. The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days.

Fashion 75

Fashion Telecommunications Crisis Training 75

Critical Mention

SEPTEMBER 24, 2020

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. With more people talking about the need for bikes, many bicycle distributors had a hard time keeping up with production and were running out of bikes to sell. The #BlackLivesMatter Movement.

Examples 130

Examples Transportation Media Tourism 130

Cision

DECEMBER 4, 2017

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. Address The Issue Clearly And Quickly.

Crisis 271

Crisis Brand Branding How To 271

Sword and the Script

JULY 25, 2017

They recorded him drowning and uploaded the video to YouTube. The story went viral as news organizations picked up the story. It wasn’t just that they didn’t help another human being — in the time of absolute greatest need – it’s that they barbarically treated someone’s final moments as entertainment.

Advertising 62

Advertising Advertising Viral Video 62

Waxing UnLyrical

OCTOBER 17, 2011

200,000 YouTube views in one week. While the campaign took off in a huge way, could you describe some of the crisis communication responses and resources that were in place had things not gone so smoothly? The campaign has brought our brand voice to life in a tangible way through our Twitter, Facebook and YouTube channels.

Publicity 87

Publicity Banking YouTube Social Media 87

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. a critical thinker– and a quick thinker (particularly during a crisis). (But at least with the CBC’s Rick Mercer, you can change the channel or hit the mute button.). What is your favourite occupation in PR? Why do you work in PR? an innovator. a motivator; and.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. a critical thinker– and a quick thinker (particularly during a crisis). (But at least with the CBC’s Rick Mercer, you can change the channel or hit the mute button.). What is your favourite occupation in PR? Why do you work in PR? an innovator. a motivator; and.

Film 40

Film Crisis Communications Ethics Crisis 40

Melissa Agnes

FEBRUARY 2, 2016

Dave Carroll was one of the first to prove this point brilliantly with his “ United Breaks Guitars ” YouTube trilogy. It was certainly not a crisis, but it was an issue – especially to me, considering my computer was now soaked with champagne. But what about the incidents that occur that senior management never hears about?

Corporate 167

Corporate Airlines Employee Training 167

NewsWhip

NOVEMBER 11, 2021

That shows you the Timeline of public and media interest, and you can add content feeds of articles published on the web, posts from social networks such as Twitter, Facebook, Reddit, Instagram, and YouTube, and leaderboards of the websites, journalists, and subreddits that mention your brand. Here’s how that looks: Reporting on your crisis.

Reputation 78

Reputation Brand Branding Reddit 78

Karen Freberg

FEBRUARY 2, 2020

Sabra tried to do this in their YouTube commercials with getting celebrities, reality stars, and even TikTok stars like Charli D’amelio to be part of their Super Bowl commercial. Hopefully they had a good crisis management plan in place! Teasers done well spark viral conversation. Livestreaming Baby Nut via Twitter.

Social Media 78

Social Media Analysis Media Viral 78

Journalistics

MARCH 18, 2016

Crisis Communications – how to prepare for or manage crisis communications via social media. Crisis Communications. 9. “Have fun with crisis communications planning. Content Storytelling – the best tips from each panelist on planning, producing and publishing stories for social media.

Social Media 45

Social Media Media Storytelling Local 45

MaccaPR

JANUARY 6, 2015

His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3. We divulged " 4 Marketing Secrets for Viral Guinness World Records " from our firsthand experience setting Guinness World Records for clients, including Kemps'' Largest Scoop of Ice Cream.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Journalistics

MARCH 18, 2016

Crisis Communications – how to prepare for or manage crisis communications via social media. Crisis Communications. 9. “Have fun with crisis communications planning. Content Storytelling – the best tips from each panelist on planning, producing and publishing stories for social media.

Social Media 40

Social Media Media Storytelling Local 40

MaccaPR

MARCH 2, 2017

How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? Buffer Blog – Produced by the social media firm Buffer, this blog is especially strong on advice for success with YouTube and Instagram. How to Partner with YouTube Influencers: Tips for Success ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Contently - Strategy

JANUARY 23, 2019

On the contrary, if you route to an outlet like Vox and search the term “Brexit,” you’re greeted with this: Britain’s roiling Brexit crisis, explained (and updated regularly). In this view, you get nuanced pieces to a puzzle, but you never get the whole thing. Brexit: 9 questions you were too embarrassed to ask.

Media 111

Media Journalism Content Marketing Education 111

Cision

APRIL 5, 2017

We’re incredibly grateful to work with publisher partners, influencers, bloggers, and craftspeople who have come up on Instagram and YouTube, have built audiences around their love of science and technology, a curiosity about physics, and a love of physical spaces. Our collective psyche is going through a proliferation of content.

Report 225

Report Media Advertising Advertising 225