Remove Creativity Remove Infographics Remove Storytelling Remove Web
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2024’s Top 5 PR Trends: What to Watch

Newsfile

However, remember that AI should not replace human-written content and creativity. AI for ideas & inspiration Humans are creative and can think of many different ideas, and now AI dramatically increases the number and novelty of ideas. Storytelling : Storytelling is becoming an increasingly important part of PR.

Trends 52
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The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script

Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Effective storytelling improves valuations. A survey commissioned by Brightcove and conducted by Ascend2 found 93% of B2B buyers believe “video builds trust in a brand.”

B2B 118
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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

Kelly Kirkendoll (KK): The most effective storytelling requires both words and visuals, and this has become truer as social media has grown and attention spans have shrunk. We offer everything from strategic communications to public relations, marketing, branding and creative services.

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New Survey Identifies the Hottest Trends in Corp Comm and PR; Announcing the 2018 JOTW Communications Survey

Sword and the Script

Respondents said storytelling, content marketing and thought leadership will be more important over the next 12 months. Specifically, the survey found storytelling, content marketing and thought leadership topped the list of more than 20 tactics or trends related to PR in terms of importance. The Data Story on the Hottest PR Trends.

Survey 72
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

“Content marketing will revolve more around individuals and storytelling components. The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. 29) A logical investment in creativity. “As ” Jered Martin | OnePitch.

Marketing 101
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‘Give Them Back Something of Value’: How to Start Your Lead Generation Program

Contently - Strategy

But the newsletter also contains worthwhile content from around the web that has nothing to do with the brand. We also went over the top of the marketing funnel, typically reserved for blog posts, infographics, and other types of shorter content meant to educate and entertain. In other words, spam this is not.

How To 111
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10 Free (or Cheap) Tools that Deliver Extraordinary Results for Content Development

Ishmael's Corner

It’s an ideal platform for visual storytelling. - Triberr : Called a blog amplication platform, Triberr allows you to connect with other like-minded bloggers and share each other’s work with your social neworks. - Visual.ly : You can think of this as on-demand creative services for deliverables ranging from videos to infographics.

Tools 60