Creativity Exercises Print Social Media 
Solo PR Pro
NOVEMBER 10, 2020
So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? Why are you approaching this as (a pitch, a news release, a social media post, etc.) Can you explain the timing it might take for this (media interview, article submission, messaging exercise etc.)
5W PR
JULY 15, 2020
A media kit is a first impression, which means the materials should make people want to learn more about your brand, to provide journalistic coverage of their company, and answer the question: “What do I need to know about this business?”. While a media kit is a collection of information about the brand, not all media kits will look the same.
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PRSay
JUNE 11, 2021
On social media, what creative tactics did the team use to tap the faculty’s expertise? During the pandemic, we used several tactics on social media to ensure our information was easy to understand for the general public. How did you manage the barrage of media requests, which topped 40 per day?
Stephen Waddington
APRIL 18, 2020
In celebration of the humanising effect that the crisis is having on business and media. I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. This week we’ve been thinking about the future of print media.
Stephen Waddington
MAY 19, 2020
That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Those insights will lead to better briefs to inform creative and content. Digital led creative, rooted in an audience insight, will cut through noisy channels.
ImPRessions - Crenshaw Communications
MARCH 31, 2017
We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. Feeling creative? The social platform for video-sharing was touted as the next big thing, until it wasn’t. There’s a very smart exercise to be done when floating an idea internally.
Karen Freberg
MARCH 2, 2018
I am extremely proud to announce my very first SOLO social media textbook will be published by Sage and will be available in August 2018! Until I started teaching social media and realized how there was not a book out there that really was the complete package. I pulled another Beyonce move here. How to announce it?
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