Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. Book Reviews / Journal Research. Reading about their findings in peer-reviewed journals and offering your thoughts helps to continue the conversation.

Skype 150

Skype Industry Storytelling Interviews 150

Ishmael's Corner

JULY 11, 2016

The Art Of Storytelling In Business Communications And Public Relations. Sitting above the fold found The New York Times taking on the story line of Amazon constructing buildings around oversized greenhouses in downtown Seattle. appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Construction 60

Construction Storytelling Communications Publicity 60

Ishmael's Corner

JANUARY 4, 2016

The Art Of Storytelling In Business Communications And Public Relations. 22, I was focused on making sure there was enough “Bud’s Famous Egg Nog” in the fridge and constructing my argument that binge watching Empire absolutely fits the holiday spirit. Techniques For Effective Business Communications. But so many.more.

Advertising 60

Advertising Advertising Construction Storytelling 60

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. It’s all storytelling.

Newspapers 120

Newspapers Journalism Pitching Report 120

Sword and the Script

DECEMBER 4, 2018

The 4Ps is the classic construct that articulates the four traditional levers available to drive growth. 13) Storytelling the hottest trend in PR in 2018. 25% of CMOs say they have a leading role in market selection. Those statistics track closely to the 4Ps of Marketing – product, price, place and promotion.

Survey 104

Survey Marketing B2B Content Marketing 104

PR Conversations

AUGUST 18, 2011

In my estimation, it was incredibly well-researched, balanced and objective (the sign of great journalism), making the crusade for PR practitioners to overcome the Spin moniker even more important. Internal communications often say they are corporate storytellers. Same with documentary film makers. Do you see the problem?

Construction 40

Construction Internal International SEO 40

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences. One article is all about storytelling and the use of heroes and villains.

Publicity 46

Publicity Storytelling Study Journalism 46

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences. One article is all about storytelling and the use of heroes and villains.

Publicity 41

Publicity Storytelling Study Journalism 41

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences. One article is all about storytelling and the use of heroes and villains.

Publicity 40

Publicity Storytelling Study Journalism 40

Stephen Waddington

MARCH 15, 2021

As long as you are constructive and keep it focused on the impact of leaders’ behaviours, you should be fine. You do need the storytelling, relationship building, creative and analytical skills. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

The Proactive Report

JANUARY 30, 2015

Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. Every piece of content has to thoughtfully constructed and delivered. We are the storytellers and content marketing should be our domain. So quite a line up. It must also be easy to share.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100