Brand Creativity Film Television 
Maxim Behar
MARCH 14, 2024
Have you watched any of the nominated films for Best Picture? Maxim: You know, a few years ago, I was at one of the forums in Davos, and during the breaks, I was interviewed by an American television company, CNBC. Maxim: Yes, a business television. Maxim: In those films you mentioned, there isn't any music that's "wow."
Burrelles Fresh Ideas
AUGUST 29, 2023
To cultivate a thriving brand in the present era, marketers must wholeheartedly embrace diversity, ensuring their campaigns mirror the richness of their audiences’ experiences and backgrounds. Brand marketing is a key arena where the call for inclusivity has grown louder and more resonant than ever before.
Mindful Marketing
OCTOBER 9, 2022
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.
The Resolution Blog
JULY 30, 2019
To shine against all the noise, you need to be extra creative. Instead, once it had started to pick up momentum, its creators (advertising creatives Chris Godfrey and Alissa Khan-Whelan) decided to use its visibility to power something good. brands can hijack existing campaigns. This shows that?—?when when relevant?—?brands
ImPRessions - Crenshaw Communications
NOVEMBER 6, 2018
Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Content shapes a personal brand. This has helped Legere define his personal brand as goofy, smart, and accessible.
ImPRessions - Crenshaw Communications
SEPTEMBER 15, 2017
Reading helps critical thinking, creativity. It’s not necessarily a new idea, but in the age of the entrepreneur-as-brand, it carves out a nice niche for John and offers some lessons for those beginning to build a business and a public image. The Platinum Age of Television by David Bianculli. Unbelievable by Katy Tur.
Cision
SEPTEMBER 23, 2016
With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. When done right, they can be creative and compelling. An A-list celebrity. Your Pitch Team.
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