Bianchi Biz Blog

MAY 3, 2021

I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I also speak to all things automotive at conferences and as co-host of the Wheel Bearings podcast. I want a story that lets me relate a car to the consumer who might buy it.

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Automotive Meeting Media Pitching 86

Bianchi Biz Blog

DECEMBER 2, 2021

It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments. Social media is not the silver bullet.

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Automotive Technology Engineering Trade Shows 68

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

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Technology Automotive Mobile Interviews 93

Bianchi Biz Blog

APRIL 5, 2021

I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.

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Automotive Web Meeting Media 65

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Challenge: With such a large group of exhibitors, automotive suppliers and mobility technology providers face intense competition for journalists’ attention. in person and 40.1K digitally).

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Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

AUGUST 19, 2021

Making its return to Las Vegas as an in-person (as well as digital) event, CES 2022 will undoubtedly continue to be one of the most competitive trade shows we’ve seen in our nearly 30 years of doing business-to-business public relations This fact about hyper-competition is true for both journalists and exhibitors alike.

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Automotive Interviews Technology Mobile 91

Bianchi Biz Blog

JULY 10, 2023

I also consult on audience and editorial strategies for a few startup publications in the tech and automotive spaces. (If I’m interested in the zero-emission, digital transformation of the automotive industry and the future of how we get around. If you know anyone looking to build something new, send them my way!)

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Meeting Report Automotive Media 83

Bianchi Biz Blog

SEPTEMBER 26, 2022

I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive. I also contribute to Parents.com, ForbesWheels, PureWow and others.

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Meeting Automotive Media Journalism 74

Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan. Start planning today!

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Mobile Technology Automotive Trade Shows 75

Bianchi Biz Blog

OCTOBER 28, 2021

But early indication looks to be positive, especially for automotive and mobility companies. The audited data from the virtual CES2021 show offered a number of data points that may be helpful to the automotive and mobility technology companies who plan to leverage PR at CES2022. opens up as COVID19 vaccinations continue.

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Data Automotive Transportation Mobile 75

Bianchi Biz Blog

FEBRUARY 12, 2024

So if an ordinary consumer can’t access why some piece of news is important, I’m going to pass. What advice do you have for PR people that want to pitch you? My main focus is stories about transportation, technology and sustainability that can resonate with a mainstream audience.

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Meeting Report Transportation Automotive 86

Bianchi Biz Blog

JANUARY 24, 2022

I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. Automoblog is a consumer-focused website that helps readers understand more about cars and driving. Anything related to autonomous driving is on my radar, no pun intended! LiDAR is a perfect example.

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Meeting Automotive Media Technology 78

Bianchi Biz Blog

FEBRUARY 18, 2021

One of the best ways is our third success factor: Be a voracious consumer of news from all types of media impacting your industry. View things from other perspectives – that of the reporters and of the end consumer. You might also be interested in: The Number One PR Hack for Automotive Vehicle Tech Suppliers.

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Automotive Publicity Transportation Trade Shows 105

Bianchi Biz Blog

JUNE 17, 2021

If not, contact the Consumer Technology Association (CTA) to get your spot. During the next few months, we will be other installments of our CES2022 blog series — offering practical, insightful information from our team to help automotive suppliers and mobility technology providers leverage their presence at CES to its fullest.

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Technology Automotive Trade Shows Hotels 86

Bianchi Biz Blog

NOVEMBER 1, 2021

Improving the charging experience is going to go a long way in improving the consumer EV adoption rate. You really have to try to not have fun when writing about the automotive industry. You might also be interested in: Meet the Media: Bengt Halvorson, Editor of Green Car Reports.

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Meeting Automotive Media Newspapers 75

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. Author: Jaclyn Bussert.

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Mobile Technology Automotive Meeting 87

Cision

JUNE 15, 2017

In the automotive category, highlight fuel efficiency and safety features while considering the extended family, as it truly is a family affair. In general, PR is having a more profound impact on overall marketing initiatives and has come of age, much like Hispanic consumers. The key ingredient is relationships. Short Response: 1.

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Automotive Resources Strategy Consumer 245

Bianchi Biz Blog

APRIL 19, 2021

We are primarily focused on stories that affect the consumer. So, for example, we’re less interested in stories about automotive executives and more interested in stories about the culture of cars and how it’s evolving. Our readers are very interested in what’s happening with self-driving cars, electric vehicles and automotive safety.

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Report Meeting Automotive Media 84

Bianchi Biz Blog

NOVEMBER 11, 2021

Generating media coverage in today’s fractured media environment is getting more and more difficult, especially for automotive suppliers and vehicle technology providers. You might also be interested in: Meet the Media: David Sickels, Editor of The Buzz & Senior Editor of Tire Review & Fleet Equipment.

Automotive 77

Automotive Media Report Print 77

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. Author: Jaclyn Bussert.

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Mobile Technology Automotive Meeting 52

Bianchi Biz Blog

OCTOBER 18, 2021

I’m the Editor of Green Car Reports, so on a daily basis, it’s my job to keep up on “green” vehicle news—that’s related to efficiency, electrification, emissions, and manufacturing tech. It didn’t occur to me that some form of journalism was the basis for the piles of magazines I consumed about science and technology and cars.

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Meeting Report Automotive Media 75

Bianchi Biz Blog

NOVEMBER 2, 2020

After working more than 30 years for others, I’m venturing out on my own with a new media and consulting business—Kevin Jost Media & Consulting, LLC—focusing primarily as an incubator for new, digital media, the primary goal of which is sustainability. My startup’s first product, Futurride.com, launched in September.

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Meeting Automotive Mobile Transportation 57

Bianchi Biz Blog

MARCH 11, 2024

I am currently a news anchor and automotive reporter for NEWSnet. As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces.

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Automotive Meeting Report Journalism 92

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. Cutting Corners with Media Relations Groundwork. You’re Already Late!

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Automotive Mobile Technology Resources 107

Bianchi Biz Blog

JANUARY 19, 2023

Make no mistake: CES ( formerly known as the Consumer Electronics Show ) has become the world’s greatest auto show. That’s not just our hot take as an automotive PR firm. You can see more automotive technology here than anywhere else in the world.” It’s not the largest … but it’s the best. And what dominated CES?

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Automotive Transportation Technology System 82

Bianchi Biz Blog

OCTOBER 3, 2022

Image: CES / Consumer Technology Association. After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. 839,000+ mentions of CES2020 across social media platforms.

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Automotive Mobile Technology Hotels 128

5W PR

JANUARY 17, 2020

Shift your mindset to what the marketplace views as more legitimate marketing metrics, such as whether consumers who initially check out your content move (however circuitously) to the path of purchase or the amount of time consumers spend watching one of your branded videos.

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Measurement Publicity Television Analytics 78

Bianchi Biz Blog

SEPTEMBER 30, 2021

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. More than 200,000 global media hits, 20,000+ broadcast hits, with 86% positive coverage sentiment, and.

Automotive 79

Automotive Mobile Transportation Trade Shows 79

Bianchi Biz Blog

OCTOBER 19, 2023

While many of the typical auto shows around the globe have lost some of their luster, CES continues to grow in importance for automakers and automotive and mobility suppliers. 7-12 if you include CES Media Days), in Las Vegas, will confirm that status. And the 2024 version of the event, scheduled for Jan. 9-12, 2023 (Jan.

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Automotive Mobile Software Technology 87

Bianchi Biz Blog

MAY 18, 2023

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Business focus – Does the PR firm focus solely on business-to-business clients, business-to-consumer clients or business-to-government clients – or do they work with all three?

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Agency Automotive Mobile Local 80

Landis PR

MARCH 7, 2022

reporter for Automotive News , where she covers automotive policy and regulation, including auto-related happenings on Capitol Hill, within the Biden administration and across major industry associations. That includes consumer incentives and additional funding for EV charging stations. By: Bianchi PR. By how much?

Automotive 52

Automotive Meeting Policies Media 52

Bad Pitch Blog

FEBRUARY 28, 2006

We usually fillet consumer pitches here. His focus is automotive and military markets. Prior to joining COMPANY , he worked on several new product and process development projects with a Japanese automotive OEM. Well, WHY would you send this to someone blogging about public relations? from SCHOOL.

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Pitching Automotive Engineering System 40

Bianchi Biz Blog

APRIL 4, 2022

I am the VP of Content, Wrecked Media Group. Wrecked Media Group is an Ohio-based media company created in 2020 to acquire and build automotive-focused media businesses. Volkswagen Unveils Electric ‘Hippie Bus’ Consumer Guide Car Stuff Podcast: EV Ownership Issues, Car Tattoos.

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Groups Meeting Automotive Media 97

Bianchi Biz Blog

JUNE 21, 2021

as part of our coverage of the Detroit Three, but I also cover the automotive industry as a whole and a range of other business-related topics. You might also be interested in: Meet the Media: Roberto Baldwin, Freelance Automotive & Tech Journalist. Meet the Media: John Baxter, Freelance Writer.

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Meeting Report Automotive Real Estate 95

Bianchi Biz Blog

MARCH 7, 2024

The concentration of media sources means widespread influence, as most citizens turn to these outlets. Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic media relations are essential. million users Instagram : 4.19 million users TikTok : 3.2

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Print Marketing Real Estate Automotive 104

prTini

JANUARY 6, 2017

10 manufacturing facilities, 1,500 dealerships and 136,000 employees, Toyota looks forward to collaborating with the Trump Administration to serve in the best interests of consumers and the automotive industry. With more than $21.9 billion direct investment in the U.S.,

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Crisis Brand Branding Automotive 28