Cision

MAY 19, 2015

Columbia Sportswear, for example, offers “ What Knot To Do In The Great Outdoors ,” a knot typing app that appeals to wearers of its outdoor apparel. Attendees of New York Fashion Week share photos across social media. Use technology and social media to extend it as much as you can.

Content Marketing 120

Content Marketing Marketing Apparel Mobile 120

Cision

AUGUST 2, 2016

In this interview, Angie discusses how to stay relevant with consumers, create an impactful message and build better relationships with the media. Even if it is “fast-fashion,” consumers should be able to identify with what the brand represents and in turn want to represent that brand’s message. Rapid Fire Round.

Fashion 120

Fashion Apparel Pitching Consumer 120

ImPRessions - Crenshaw Communications

APRIL 18, 2018

Some had come of age in the days before digital and social media, then lived through the extraordinary communications revolution that transformed the nature of information. Today’s consumers have different experiences and expectations. They bring a valuable perspective to the state of today’s communications.

Corporate 213

Corporate Ethics Apparel Journalism 213

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? As consumers of information need to understand that.

Ethics 81

Ethics Data Crisis Apparel 81

Shift Communications

OCTOBER 12, 2016

For example, if you work for an apparel company looking to drive holiday sales, you’ll use angles around the best gifts for the fashion-lovers on your shopping list, and include why your clothing/shoes/accessories are new and better this season. What are the ways your audience consumes media? Tell the Story.

Publicity 60

Publicity Apparel B2C Fashion 60

Shift Communications

SEPTEMBER 17, 2015

This week, we check in with Julie Staadecker , an Account Director on our Boston consumer team. Give us a rundown of what a day in the life is like as the Boston Consumer Team Account Director? We pride ourselves on our smart, dedicated (and who can forget ballsy) culture. I chose this path because I didn’t want my days to be the same.

Agency 60

Agency Apparel Pitching Creativity 60

Contently - Strategy

FEBRUARY 8, 2022

” There is a slim chance of an apparel company catering solely to alumni of a regional British college living in the German capital. I promptly headed to the social media platform and stripped my profile of 99 percent of its data points. ” Consumer awareness increases.

Advertising 138

Advertising Advertising Privacy Apparel 138