Burrelles Fresh Ideas
JANUARY 30, 2024
On Friday, January 5, an Alaska Airlines Boeing 737 MAX 9 lost a fuselage‘ plug door‘ mid-flight , causing the cabin to depressurize and loose items to blow out with the door. Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok.
5W PR
JUNE 6, 2017
Before talking about building trust after a crisis, let’s at least mention the need to build trust with your clients and customers on an ongoing basis. Nature of the Crisis. The reason for the crisis will make a difference on how your proceed as well as what to do early on and later. Or if not, more likely to forgive faster.
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Burrelles Fresh Ideas
JANUARY 16, 2024
From my favorite airline (which is open and sincere in good times and bad) to my credit card company (who handled a data breach quickly and efficiently), down to my neighborhood auto repair shop (which is almost honest to a fault), these traits are a major driver in my day-to-day purchase decisions.
Stern + Associates
JUNE 29, 2023
Using tangible examples from diverse industries – including Alaska Airlines, Firefly and Panera Bread – he vividly illustrates how leaders should cultivate three mindsets to help them win in uncertain times: sensemaking in crisis, a bootstrap ethic and stakeholder balance.
PRSay
NOVEMBER 2, 2017
Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. That’s a huge shift in the way we think about communications.”.
MaccaPR
SEPTEMBER 13, 2016
But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. Lochte was clearly unprepared for this crisis, as evidenced by the stumbling words he used as the debacle deepened, “I over-exaggerated.”
Maxim Behar
SEPTEMBER 27, 2022
In the field of services and in the communication business it seems to be somehow easier, but the manufacturing enterprises, the tourism business, the airlines - all this was affected in an extremely negative way and each of these entities was struggling to survive. The most common question I was asked was: “What is "business ethics".
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