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Customer Service Is The “New” PR

ImPRessions - Crenshaw Communications

The incident didn’t get a lot of attention, but you can bet it mattered to the people who count – the local community. Good PR and great customer service have never been more intertwined. A business can spend millions on brand reputation and community service. It can employ high-powered PR agencies.

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The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your company’s culture, customer service and communications strategy are all aligned – it can help your business maintain a healthy reputation and even lead to brand loyalty.

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Communications is not Optional – Especially Now

Landis PR

It’s an interesting time to be a communicator. When the going gets tough, you need to communicate more, not less. And you need communications professionals to make sure it’s done right. (If If you don’t believe us, just look at Twitter’s public flailing with a CEO who thinks he can handle communications himself.

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Does brand reputation even matter to Spirit Airlines?

Communications Conversations

I mean, we’ve seen negative comments about airlines before, but NOTHING like this (outside of maybe Comcast in the past). What they DO care about is staying true to who they are (the bare-bones airline operation offering the lowest fares around) and making money. Look no further than Spirit Airlines. Now I was curious.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Southwest Airlines. Ritz-Carlton. 2012, May 17).

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United Airline’s Latest Customer Letter Hits the Right Notes

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’ve certainly taken my shots at United over the years with posts ranging from “The Worst Customer Service Narrative in the History of Branding” to the recent “United Enters Third Stage of a.more.

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Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

United Airlines. As images of the bloodied man being dragged from his seat by airport police went viral, the airline made things worse with a series of legalistic and tone-deaf public responses. In fact, the more lasting impact will be felt in the form of greater customer-service consciousness across the major industry players.

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