article thumbnail

Condemnation in Public Relations: Crisis Communications Strategy

Ronn Torossian

Most of the time, a PR crisis can be unpredictable. That’s why it’s essential for companies to have a crisis communication plan in place, so they’ll be able […]. That’s why it’s essential for companies to have a crisis communication plan in place, so they’ll be able […].

article thumbnail

Zoom: Zoom?s Public Relations During a Crisis

Ronn Torossian

Public relations and marketing agencies have all been altering their strategies, while the budgets that brands and corporations set for their yearly advertising strategies have been drastically shortened. The post Zoom: Zoom’s Public Relations During a Crisis appeared first on. Some may argue that […].

Crisis 221
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Crisis PR: Step-by-Step Guide to Navigating a Public Relations Crisis

Ronn Torossian

Every business should be prepared for the inevitability of a communications crisis, which can come from any number of events – from a negative review to a failed event, even a natural disaster. When these situations happen, companies also have to face another aspect of the crisis – rumors, fake news, and cyber attacks.

Crisis 195
article thumbnail

New agency research affirms the value of public relations services amid economic turbulence

Agility PR Solutions

The post New agency research affirms the value of public relations services amid economic turbulence appeared first on Agility PR Solutions.

Agency 148
article thumbnail

The Four Most Effective Crisis Communications Strategies

Ronn Torossian

To protect their brand image and regain public trust, it’s essential for companies to respond quickly and effectively. Effective crisis communication strategies can help companies navigate through turbulent times. Transparent and timely communication During a crisis, transparency and timeliness are paramount.

article thumbnail

7 Signs You’re Not Ready For A PR Agency

ImPRessions - Crenshaw Communications

Bringing on an external resource for public relations is a big commitment for any business. The PR investment could be squandered if goals aren’t clear, or if the client and agency aren’t aligned on what they need to achieve. There’s no one to manage the agency. Your goals are fuzzy. Or changing.

Agency 333
article thumbnail

Crisis Management for B2B Tech Companies: A PR Perspective

5W PR

Crisis management blueprint The foundation of public relations crisis preparedness is a detailed crisis management blueprint. This document serves as a guide, outlining the course of action during a crisis. Crisis management team Put together a dedicated squad responsible for PR crisis management.