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sparked: A new kind of social media training program

Communications Conversations

” Because, really, there’s not a solid, reputable place to send these folks. Sure, classes exist that cover social media and digital marketing at the University of Minnesota and the University of St. People like Jamie Kvamme from Polaris who will be teaching our class on social media advertising.

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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. For more on media training and brand messaging, check out this post.

Media 294
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Public Relations

Reputation Us

We believe PR and reputation management should have a seat at the executive table, as PR plays a critical role to clearly and authentically tell the important stories of the company, while understanding the overall perceptions of the audience the company serves. However, PR is not marketing, advertising or branding. PR is listening.

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Social media is easier than PR

Stuart Bruce

It easier however to train people in the individual skills and tactics that are part of the public relations toolkit. Indeed what’s in that toolkit is constantly changing and updating, but the fundamental principles of reputation management, engagement, dialogue and relationship management remain.

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Behind the Headlines With Cheryl Byrne

Cision

In this interview, Cheryl discusses the keys to maintaining your brand reputation, the challenges social media presents and how to keep your audience engaged. On my first day, I did an intensive media training with the company’s treasurer and legal counsel, and put him on CNBC live that evening. They appeared tone deaf.

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Revisiting Social Media: Power, Performance and Planning

PR in High Definition

The smallest move can amplify or destroy reputations in a matter of minutes, so preparing for all situations is key. In the long run, taking the plunge can also help to build a company’s reputation in line with its purpose. Top tips for utilising social media in your comms programme.

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Boost Your Brand & Sales with PR

Victorious PR

In modern times, public perception of your brand is more critical than any traditional advertising. The conversations surrounding your brand, the videos it is talked about, and the types of media that promote your brand are all essential to driving your brand’s success and sales.

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