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The corporate blog makes a major comeback in 2020

Communications Conversations

Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. According to the good folks at the UMass Dartmouth Center for Marketing Research , corporate blogging use was down to 21% among the Fortune 500–the lowest it had been since they started tracking in 2010. It started to come back.

Corporate 139
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Global Social Media for Local Social Good

wiredPRworks

Looking back to 2010, one of the most inspiring events I've ever been a part of was a collection of social media for social good experiences from around the world. Global Social Media for Local Social Good. The post Global Social Media for Local Social Good appeared first on WIRED [Personality + Reputation] Works.

Local 40
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Landis 32 Anniversary – How I Donated my $320: Part 3

Landis PR

RECAP: We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. Local eateries were open for takeout, and later built dozens of festive outdoor parklets. Some of the NBN activities include: NBN volunteers at a local event.

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3 Essential PR Trends to Monitor in the New Year and Decade

PRSay

At the risk of sounding old, 2010 seemed like just yesterday. When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. Last year was a wild ride, and without a doubt, the 2010s have changed the practice of public relations. Yet, in reflection, so much has changed.

Trends 165
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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide.

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New Year’s Honours 2015

Stuart Bruce

He now lives in the US and has held several senior PR positions with Microsoft including leading PR for Corporate Citizenship, Windows and now Office. John Grogan – John is one of my oldest friends and from 1997 to 2010 was a marvellous MP for Selby. Unfortunately boundary changes meant the seat was unwinnable in 2010.

Ethics 95
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Is Lawsuit Against Marketing Firm’s Role in Opioid Crisis a Precedent for Public Relations?

PRSay

In the complaint, Massachusetts Attorney General Maura Healey alleges that from 2010 to 2019, Publicis Health partnered with the drug company on dozens of contracts, collecting more than $50 million “in exchange for marketing schemes to get doctors to prescribe Purdue’s opioids to more patients.”. “A

Crisis 164