The Halo Effect: Why Attractiveness Matters in PR
Doctor Spin
DECEMBER 16, 2023
Source: Journal of Personality and Social Psychology 1 Nisbett, R., & Wilson, T. Journal of Personality and Social Psychology , 35, … Continue reading The Halo Effect and Spokesperson Selection For PR professionals , recognising the Halo Effect opens up a realm of opportunities. link] 2 Hao, L. Commercial Research.
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