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International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . There was a radio station. Then there’s the specific technical skills of media relations and internal communications. As corporate vice president of communications at Microsoft , Frank X. We ran a base newspaper.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. Our notions of privacy and confidentiality will be challenged. She will know what public relations actually is. She will be media neutral.

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26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. There will be a surge of DIY programmatic media (DMP) usage, which costs more than social, making powerful third-party data libraries (better targeting than social ever had) available to savvy marketers for a higher cost.