Remove Content Marketing Remove Crisis Communications Remove Customer Service Remove Viral
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Be Human: 4 Lessons From xPotomac 2015

Cision

If that’s even close to being true, you will have to shift your content marketing strategy. After comparing the future influx of information to a tsunami, Mark calmed everyone down by reassuring us that The Content Code has all to do with being human and less to do with SEO tactics. Want your content to stand out?

Crisis 120
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Why it’s important to prepare for a PR crisis

Prohibition

But don’t immediately choose your MD – reserve them for if the crisis escalates. What will happen if a crisis does happen. Will your customer service team receive an increased amount of calls, what about your website and social media channels? This is why it is important to prepare for a PR crisis.

Crisis 62