ImPRessions - Crenshaw Communications

JULY 13, 2022

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294

Media Trade Shows Travel Interviews 294

PRSay

AUGUST 3, 2022

We can all get better, to a degree, at maintaining eye contact during our key points or dribbling with our off-hand. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years.

Training 141

Training Media Training Crisis Communications Writing 141

Culpwrit

OCTOBER 3, 2022

From building relationships with multiple clients and contacts to media training to managing crises — all of it requires serious commitment and a high level of effort that can be exhausting… Continue reading Balancing Mental Health and Career Growth.

Media Training 70

Media Training Training Publicity Media 70

ImPRessions - Crenshaw Communications

AUGUST 3, 2021

For example, a CEO may be the go-to spokesperson for many questions, if a media-facing VP has more background in a given area of cybersecurity or compliance, they are likely the better option. All PR teams understand the value of formal media training, and it’s often useful. Reconfirm ground rules at the top of the call.

Interviews 310

Interviews Media Banking Media Training 310

Polaris

DECEMBER 3, 2014

Avoiding eye contact. In fact, how you look can help you land a job, make a sale, persuade a team to your point of view—and lead to incredibly successful media interview s (or some utter disasters). In my experience in media training sessions, there’s no substitute for seeing yourself on camera. Appropriate eye contact.

Interviews 132

Interviews Media Training Training Media 132

ImPRessions - Crenshaw Communications

APRIL 10, 2018

Media training can be a useful communications tool, whether it be for national TV interviews or phone chats with small trade press. The eye contact is strong; he leans forward and sits at attention. His eye contact is shifty, which is a hazard of using a teleprompter. Body language: Excellent eye contact (too much?).

Interviews 170

Interviews Media Training Training Video 170

Onclusive

AUGUST 22, 2017

Media Training. Particularly time consuming for PR people at startups who must train a quickly growing number of C-Suite executives and first-time founders, media training is a must for anyone who will be in contact with the press.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

MARCH 19, 2020

Or place your notes there so you can read them and still make good eye contact. Make good eye contact. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years.

Interviews 210

Interviews Video Meeting Skype 210

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

Lateness can annoy the journalist, and in general, it pays to get as much time as possible with a key media contact. Outside of a formal media training, every good PR agency team will take an experienced spokesperson through anticipated questions to prepare him for the conversation. Being unprepared .

Interviews 251

Interviews Media Television Media Training 251

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g. Before you contact them, write down a list of specific questions to ask that will help you evaluate your finalists.

Agency 195

Agency Strategy Communications How To 195

Konnect Agency

NOVEMBER 8, 2021

A PR agency provides ultimate media training for investors to ensure your accomplishments are showcased how you envision them. A PR agency is experienced in providing key messaging and talking points to ensure your new business investment is confident as they navigate the new world of media. Set-Up For Long-Term Success.

Agency 98

Agency Financial Media Training Training 98

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream.

Interviews 268

Interviews Media Construction Report 268

Melissa Agnes

JANUARY 18, 2015

When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. Mr. Media Training, to discuss the challenges of crisis spokesperson training. Email Brad directly: contact@mrmediatraining.com.

Training 113

Training Crisis Media Training Crisis Management 113

ImPRessions - Crenshaw Communications

JUNE 13, 2017

The client and agency contacts have happily bonded at a new business presentation, with great chemistry all around. Occasionally we see overconfident executives who feel they aren’t in need of media training. The negative media story. . How PR Teams Manage the Unexpected. The “bait and switch.”

Media Training 249

Media Training Policies Agency Interviews 249

Critical Mention

MARCH 20, 2019

Contact the producer ahead of the interview for any special technical requirements. Maintain eye contact with the webcam as though you are speaking with an actual person. Salvatore is President of JMS Consulting a strategic communications firm specializing in media training, life and executive coaching. Do a test run.

Skype 72

Skype Interviews Facebook How To 72

PR in High Definition

APRIL 27, 2023

Periods of less coverage and less contact with the press can feel like a step back. It could be revamping social media presence, company messaging, media training for spokespeople and so much more. But what about the tech companies whose bread and butter isn’t generative AI?

Case Study 62

Case Study Media Training Reputation Training 62

PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships.

Resources 210

Resources Pitching Television Radio 210

PRSay

MARCH 25, 2019

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. Contact him at mail@kenscudder.com , kenscudder.com, or follow @kenscudder on Twitter.

Internal 155

Internal International Communications Employee 155

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2016

We no longer use a literal “clipping service” , we don’t care if a contact’s name is in your Rolodex , or if anyone is using “Bacon’s” But there’s an entire PR lexicon to learn and new terms coming all the time. media monitoring. thought leadership. key messages. background. attribution.

Publicity 120

Publicity Media Training Interviews B2B 120

Barokas

APRIL 23, 2020

Update your crisis plans to ensure they include current messaging, contacts and chains of command, and add any lessons learned from our current situation thus far. Use this time to comb through your media, influencer, analyst, conferences and awards lists, and bring them up to date. Set up a media training 101 or refresher.

Crisis 88

Crisis Product Launch Media Training Interviews 88

PRSay

SEPTEMBER 4, 2020

Eye contact is one of the great benefits of video calls — you can stare at someone without reservation from your Brady Bunch tile. Look at the lens when speaking to make virtual eye contact with conference participants. Choose solid colors and avoid busy patterns. Let them see your eyes. Curate a view that complements your message.

Conference 188

Conference Video Software Privacy 188

Konnect Agency

JUNE 22, 2023

PR Agency Solutions and Services for Creating an Effective Crisis Communications Strategy A crisis communications plan is a comprehensive strategy that outlines the steps to take in the event of a crisis, including who to contact, what to say, and how to respond.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

Stuart Bruce

OCTOBER 6, 2016

For agency people, when asked about their three top sources for social media education, expert blogs are the most popular (64%); followed by conferences and events (44%) and external training courses (35%). Over half of agency people require more digital/social media training (53%). Digital PR training.

Training 119

Training Digital PR Media Training Education 119

Doctor Spin

MARCH 23, 2023

Having consulted numerous organisations of varying shapes and sizes, I suggest the numbers for media training potential corresponds with the numbers for potential leadership; about 10% have natural talents for becoming a great spokesperson or a thought leader for the organisation. Another 20% can get there with guidance and training.

Leadership 52

Leadership Training Employee Media Training 52

PRSay

AUGUST 15, 2018

And of course, the best time of day to pitch varies widely depending on the type of media you’re pitching. A general rule of thumb for pitching TV and radio producers, especially for morning shows, is to contact them within an hour of the end of that day’s show. So how can you find the best time of day for your target media?

Pitching 166

Pitching Radio Course Journalism 166

Reputation Us

NOVEMBER 4, 2016

Our team works collaboratively with the selected nonprofit to provide communications guidance and support via media relations, message development, media training, community outreach, social media, communications training and other related services. We invite all small- and mid-sized Portland nonprofits to apply !

Nonprofit 60

Nonprofit Media Training Training Local 60

Stuart Bruce

JULY 15, 2014

Or you can contact me directly to talk about how I can help your team develop a social corporate communications strategy and train the team to successfully implement it. If you’re interested in keeping up to date on the emerging trends in modern public relations then you can subscribe to my Future of PR Flipboard magazine [link].

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Reputation Us

JUNE 23, 2019

MEDIA & SOCIAL MEDIA TRAINING. The three pillars of our training approach are preparation, practice and feedback. Contact Us… ReputationUs. The simulation exercise is designed to test the organization’s response to a crisis and refine the crisis plan based on what was learned during the exercise.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

PR for Anyone

SEPTEMBER 8, 2021

Don’t underestimate your value and what you can bring to the media. Start on social media and be “social.” Share contacts or resources you have that could help them on future stories. Build a relationship with a journalist. ” Like and share their posts. Comment when relevant.

Television 221

Television Pitching Interviews Radio 221

PRSay

OCTOBER 17, 2018

But your boss or client keeps pushing you to bombard many more contacts with generic outreach. Here’s a decent compromise when they demand you pitch more contacts than you can properly research and customize for: Begin your pitch with “I know you cover _.”. 1 complaint from media about PR pros.

Pitching 152

Pitching Training Media Relations Consumer 152

Prohibition

OCTOBER 12, 2019

Probably the greatest issue we help clients tackle in our media training sessions is to avoid slipping into complicated industry-specific jargon. Keep eye contact, speak clearly and compose yourself in a confident way. Possibly the most important point we must stress throughout a media interview is to always tell the truth.

Interviews 48

Interviews Media Media Training Training 48

Prohibition

JANUARY 24, 2022

Key contacts, templates, and comprehensive protocols on how and when to exchange information, as well as with whom, should all be included in the strategy. With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

APRIL 11, 2017

The remedy for these situations is rigorous spokesperson vetting and professional media training that preps a spokesperson for all types of media interviews. A top-tier publication may contact the PR team with an inbound request, and it’s a terrific opportunity that falls into our lap.

Interviews 160

Interviews Media Local Privacy 160

Cision

NOVEMBER 23, 2015

Media outlets present stories much differently, shifting from traditional print editions to mobile-friendly video recaps. Journalists are slowly, but surely, hopping on the social media train too. Today, 23 percent accept pitches via social media. Ian pointed to the success of Parachute Media.

Social Media 120

Social Media Media Pitching Media Training 120

Shift Communications

SEPTEMBER 14, 2017

They have the “golden rolodex” of everyone in their vertical or niche and are on such good terms with their contacts that a quick text, Tweet, or message is all that’s needed to get the ball rolling. SAEs remain in their roles for 2-10 years or longer (by choice), as they are PR practitioners at the top of their game.

Agency 87

Agency Internal International Media Training 87

PRSay

APRIL 9, 2021

The common thread among these examples is one thing that these savvy pitching pros did: They exercised their mere humanity and asked their media contacts a useful question, but only after they proved to be worthwhile sources. So many pitches come across like a robot wrote them.

Pitching 164

Pitching Travel Journalism Exercises 164

PRSay

APRIL 23, 2018

These folks are often NOT your typical point of contact. Don’t ask, “What’s going on that the media would be interested in?” But Michael , you might be thinking, there’s no way I have time to follow this approach with all of my contacts/clients — I’m overwhelmed already. Arrange to talk with them. That typically bombs.

How To 129

How To Pitching Course Media Relations 129