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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. However, with the rise of the internet and social media, PR professionals can now reach a global audience with their messages.

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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

Media relations interests me because of the relationships I have personally had with public relations professionals. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive.

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Effective Communication Strategies For Mental Health Advocacy

The Hoyt Organization

Contact media outlets such as newspapers, magazines, radio stations, and television networks to get coverage for your campaign. Also, partner with influencers and bloggers with a strong following on social media platforms to reach a larger audience and spark conversations about mental health.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Tech startups and established firms frequently hire entry-level PR professionals to handle media relations and communications.

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7 Best Ways to Perform Media Monitoring of Your Press Release (+ benefits)

Newsfile

Media monitoring is the process of tracking and analyzing a variety of media channels to discover mentions, coverage and any other discussions related to a certain topic or company. Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms.

Media 52
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Everything You Need to Know About Earned Media

Critical Mention

Earned Media is comprised of coverage that comes from a variety of sources and mediums. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Also, earned media is among the most trusted types of media.

Radio 104
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The State of the News Media 2015

Journalistics

What other trends are revealed in this year’s installment of the State of News Media? The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news.