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S&T Live Recap: JCPenney’s Michelle Sing on Leadership and Finding Your Wings

PRSay

The livestream interview was broadcast from ICON 2022 — the first roadshow for PRSA’s monthly series on LinkedIn. A 120-year-old retailer, JCPenney has long had a presence in small communities across America. 14 episode of S&T Live. Comms and philanthropy both feed into that.

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PR Rock Stars: Life Time’s Dan DeBaun

Communications Conversations

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. He’s a former journalist-turned-PR pro. Why Life Time?

Radio 167
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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. Fashion and retail media included stories about brand partnerships such as Ruggable, Zara and Crocs.

Film 129
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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. Over 1400 people ventured in to see how locals live.

Brand 149
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Behind the Headlines With Kim Spear

Cision

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships. How has PR changed over the years?

Local 120
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Influencer Engagement: Finding a Fit

Waxing UnLyrical

When it comes to influencers, building the right relationship means finding someone who will have the best benefit for your brand, who has the thought leadership and dedicated followers that can build trust and amplify your message. She also interviewed a program participant served by Goodwill as part of that. Influencer approach.

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How to Pitch Consumer News with Megan Garbe, Fahlgren Mortine

OnePitch

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .