Remove Employee Remove Enterprise Remove Leadership Remove Reputation
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Why the ‘Stealing Thunder Theory’ of Crisis Comms Requires Focus and Intent

PRSay

And as businesses and organizations seek to achieve greater transparency and to mitigate the impact of a crisis on overall trust and reputation, it’s proven successful. Inspire is a Women’s Business Enterprise National Council Certified 100% woman-owned company. Reach Hinda at Hinda@InspirePRGroup.com.

Crisis 110
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Elon Musk’s Twitter Takeover: Lessons for Leaders

Reputation Us

His leadership decisions have spilled even more. Since taking over Twitter, Musk has put the world on notice that he’s in charge and more changes are coming,” Casey Boggs, president of the reputation and crisis management company ReputationUs, tells The Financial Brand. Then Twitter’s fate will depend on employee performance.

Twitter 78
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Rise in Ransomware Attacks Demands Extra Crisis Vigilance

PRSay

Payments to the organized criminal enterprises in Eastern Europe and elsewhere that claim responsibility for the lion’s share of incidents rose 300 percent last year, despite mounting pressure on companies from law enforcement and national security authorities not to meet the extortionists’ demands. Enlist employees.

Crisis 146
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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. His accomplishment has helped cement a reputation as an authority in a poorly understood sector. Aspirational or emotional? Write the book on it. Convey a point of view.

Brand 196
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6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

Some say the goal of a great PR program should be to build brand reputation, while sales and marketing actually drive sales. Looking to buy enterprise software? In fact, employees can be both a rich source of stories and a powerful channel through which to tell them. Promoting leadership. Creating depth of message.

Brand 185
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Branding Basics: Measure Your Way to a Better Reputation

Beyond PR

Your customers form ideas surrounding your brand – knowingly or not – through business activities, employee interactions and numerous other methods of engagement. brands alone, social media monitoring is the cornerstone of any successful brand reputation program. Identify problem areas.

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After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). The transaction follows a private equity-backed three-way merger between Kantar Reputation Intelligence, PRgloo and Onclusive which closed in the beginning of the year. Onclusive acquires Critical Mention.