Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Jordan has a true passion for communication and sports!

Social Media 128

Social Media Agriculture Marketing Media 128

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

AUGUST 2, 2018

Gather feedback from your sales and customer service teams. Create a group of “client insiders” to provide you with feedback on new products or services. You could break that group down in so many ways: moms, dads, gay couples, parents who adopt, Millennials, Gen X, etc. Don’t create custom hashtags.

Content Marketing 49

Content Marketing Marketing Brand Branding 49

Communications Conversations

JANUARY 13, 2017

And, she’s got a great reputation as a valued counselor over at Blue Cross Blue Shield of Minnesota. We talk about our members, but we don’t talk about them as the consumers of our products, we tend to think more about the employer groups as the consumer. Sometimes that means taking care of their customer service needs.

Insurance 60

Insurance Insurance Social Media Corporate 60

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. This is crucial for understanding what topics are important to your many stakeholder groups.

Strategy 370

Strategy Communications Reputation Measurement 370

Karen Freberg

JUNE 14, 2018

For example, one post from Thea on LinkedIn sparked a TON of discussion both in my sports and social media professors groups. Yes, sometimes leadership expects you to create miracles and pull rabbits out of your magic hat. This is a topic that needs to be discussed more in the field, and I think people are recognizing this.

Social Media 43

Social Media Media Community Sports 43

wiredPRworks

OCTOBER 9, 2015

It's quite an honor to be included in this group. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. At IMEX America 2014 , I presented on Panoramic PR. LinkedIn MBA (Meetings Business Attendees) School.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

David PR Group

FEBRUARY 18, 2016

Any employee or manager can address the customer experience by looking within their domain, whether it is sales, marketing, product development or front-line customer service. This can be done personally or with the help of other team members and customers. Leadership rises from the middle often times. –John.

Employee 40

Employee Measurement Meeting Customer Service 40

Sword and the Script

DECEMBER 20, 2022

In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. “Global disruption is going to place a priority on internal and external messaging development around cyber-attacks.

Marketing 190

Marketing Content Marketing Data Social Media 190

Beyond PR

MARCH 30, 2018

Teams employing AI handling external communication would be wise to have plans to manage reputation should anything go awry,” he wrote. When used effectively, machines can get smarter about how to book hotels, solve customer service issues, and much more. Humans build trust with humans — not bots.”.

Publicity 85

Publicity Training Technology Data 85

Stuart Bruce

OCTOBER 30, 2014

The debate was chaired by Lord Black, a director of the Telegraph Media Group. We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation. The instant reaction from customers was at odds with the expert opinion from journalists and pressure groups.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

JULY 10, 2017

Increasingly our public services, from swimming pools to transportation, are driven by profit rather than public service. I’m not suggesting we return to the 1950s, but I do think organisations should stop trying to fix their reputation with a veneer of public relations lipstick. Julian Stodd’s work in this area is exemplary.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

Cision

MAY 21, 2015

In these weekly podcasts originating from Toronto, Ottawa and Chicago, Gini Dietrich of Arment Dietrich, Joseph Thornley of Thornley Fallis Group and Martin Waxman of Martin Waxman Communications explore deep inside the world of public relations and social and digital media. 13) Mike Stelzner. Social Media Marketing Podcast. 24) Jason Keath.

Social Media 120

Social Media Marketing Pinterest Media 120

Sword and the Script

DECEMBER 11, 2018

Partners who choose to not ‘just operate’ or be ‘me too with best practices,’ but rather choose to take an ‘innovative’ sales and marketing leadership approach. It will be replaced by people-based marketing that is purely opted-in by every target-group customer, and not disguised or forced opt-ins.”. – Pavan R.

Social Media 93

Social Media Marketing Media Creativity 93