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Influencer Marketing and Online Retail PR: The Sales to Success

Prohibition

For online retailers, cutting through the noise and engaging with their target audiences is becoming increasingly challenging. The Role of Influencer Marketing in the Online Retail Industry Influencer marketing has gained immense popularity in the online retail industry due to its ability to create authentic connections with consumers.

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Seven Content Marketing Tools To Support Your Strategy Development

Prohibition

Canva – Your Creative Hub Best for: Visual content creation Canva is an easy-to-use content creation tool that’s super popular with marketers. It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you!

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” When you can, offer high resolution photos, videos or infographics. She holds a B.A.

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How To Make Surveys Work For PR

ImPRessions - Crenshaw Communications

For retail app client Retale, we look at the different ways shoppers connect with stores to find trends. A case in point is a survey we conducted for ChargeitSpot, the leading provider of secure cell phone charging stations for retail stores across the U.S. Also important?

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Share your data for a better PR program

Shift Communications

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. Systems you may be asked about: market research, previous campaign performance data. Brands often have baseline style guides, but style guides aren’t enough.

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Simple Content Marketing Framework

Shift Communications

Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. Recently we had the opportunity to do some advanced analysis of Facebook’s impact on retail sales for a client, and the chart looked like a hockey stick in the wrong direction – just fell off a cliff. Lots and lots of content.

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Google’s Cookie Ban May Put a Brighter Spotlight on Original Content

Contently - Strategy

” A 2020 report published in the Journal of Retailing and Consumer Sciences noted that more than half (around 53 percent) of consumers queried about their comfort level with targeted ads were at least “slightly uncomfortable” with the practice. “Pay-per-click will also likely go up for social media ads.”

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