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5 Ways to Reach New Audiences Through Tech Innovations

Cision

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? The speed of change is accelerating, and consumers are committed to the ride. Maximizing 5 Major Tech Innovations. Advanced Machine Learning.

Hotels 198
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2023 Detroit Auto Show Offers New Engagement Opportunities for Automotive & Mobility Suppliers

Bianchi Biz Blog

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

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IHG’s Michael Torres on Communications and Leadership

PRSay

This democratization has opened up an entire new world of opportunity for everyone to engage, consume, share and break news. IHG’s legacy employee communication platform had extremely low engagement. She previously interned in corporate communications at Arby’s Restaurant Group and at several Columbia, S.C.-based

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

2021 will see an increase in podcasts, with more brands and institutions harnessing the power of this very intimate form of communication as some consumers attempt to ration their screen time. I think consumers expect and are demanding the brands they support to have a position, and this can be uncharted territory for some brands.

Marketing 169
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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

Or a crisis can strike closer to home; it can be a rogue employee action or supplier lapse in a single region that affects an entire brand, like the Chipotle E. As public relations and customer relations increasingly overlap , the goals of each should be aligned, and employees empowered to take quick action in case of a problem.

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What Is the Role of Effective Communication in a Successful Energy Transition?

Maxim Behar

It was with Mr. Behar and M3 Communications Group that we organized the events "Recharge Your Career" and the international forum "Be Renewable" last year. On the other hand, however, it makes the lives of their employees, workers, businesses, and industries much more meaningful and pleasant, I would say, for society. Maxim Behar.

Energy 59
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Spotlight on a Solo PR Pro: Meet Susan Stoga

Solo PR Pro

While building her client list and personal network, Susan reconnected with a former high school classmate, who was the PR director for the Chicago O’Hare Hotel at the time. When Carson Stoga’s work in the tech startup space began to slow down, they pivoted focus to other direct-to-consumer clients.

Meeting 91