Cision

MAY 4, 2016

It will include reputation management, crisis management, brand enhancement and media relations. How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? Then you can construct a strong narrative to place between the reporter and the client.

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

JULY 26, 2016

To be successful in PR now, you have to be an analytics professional, a social media guru, a content marketing creator, a media relations pitcher and a great writer – plus you have to know and understand search engine marketing and search engine optimization. While journalism continues to shrink, PR will continue to grow.

Writing 120

Writing Engineering Journalism Analytics 120

Prakkypedia

MARCH 31, 2019

Or in other words: “What can I pitch to the media?”. For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. This goes back to the heart of PR: relationships.

Newspapers 122

Newspapers Radio Construction Fashion 122

Sword and the Script

DECEMBER 4, 2018

The statistics selected can be grouped are heavily weighted along the following topics: Statistics about – or for – the CMO ; Statistics about digital and B2B marketing ; Statistics about PR or media relations ; and. The 4Ps is the classic construct that articulates the four traditional levers available to drive growth.

Survey 104

Survey Marketing B2B Content Marketing 104

Cision

SEPTEMBER 8, 2016

Finally, don’t be afraid of open dialogue and constructive criticism, because this may open the door to new possibilities and may improve your business which may increase market share, enhance your brand reputation and brand loyalty. The key is understanding what the media wants from your brand’s outreach.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

PR Conversations

AUGUST 18, 2011

For that matter, some practitioners appear confused, limiting PR to media relations and/or publicity. In my estimation, it was incredibly well-researched, balanced and objective (the sign of great journalism), making the crusade for PR practitioners to overcome the Spin moniker even more important. We fight it.

Construction 40

Construction Internal International SEO 40

Ishmael's Corner

JULY 11, 2016

Sitting above the fold found The New York Times taking on the story line of Amazon constructing buildings around oversized greenhouses in downtown Seattle. Turning to the front page of The New York Times business section yesterday, I did a double take. I wouldn’t exactly call this a puff piece, but it sure does come.more.

Construction 60

Construction Storytelling Communications Publicity 60

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. That plays a major role in how we actually view our responsibility as leaders in these constructs.

Ethics 79

Ethics Corporate Leadership Groups 79

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

Stern + Associates

JANUARY 22, 2015

In my undergraduate thesis, I took the position that the media is responsible for creating and fueling these stereotypes, ultimately threatening our ability to do our jobs effectively. However, the media is also responsible for misinforming the public with these untruths: Public relations is confrontational.

Media 48

Media Reputation Film Construction 48

Bad Pitch Blog

MAY 31, 2007

Instead of telling the whole world how bad a PR person you think this girl is, why not offer something constructive so that she can help better the profession. This blog was launched to fight bad media relations from inside the industry. So we’re singling out bad media relations as the exception and not the rule.

Pitching 40

Pitching Blogging Construction Media Relations 40

Doctor Spin

DECEMBER 4, 2023

Source: Digital Journalism 1 Ling, R. Digital Journalism , 8, 596 – … Continue reading When media content is influenced by biases—such as confirmation bias, sensationalism, or media logic—it tends to favour certain narratives or perspectives, often at the expense of a balanced and comprehensive view. (2020).

Media 52

Media eBook Viral Construction 52