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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Concerns about job losses, privacy breaches, and ethical use are widespread. A strategic PR approach can help navigate these choppy waters, shifting the focus from problems to solutions and value.

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The Consequences of Misinformation

PRSay

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Then came the internet and citizen journalism. Guide and coach others. Take a stance for truth.

Ethics 170
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A Virginia Tech Professor’s APR Journey

PRSay

I am a professor of public relations, and my job requires me to publish in peer-reviewed journals, teach undergraduate and graduate courses, and serve on university and convention committees. They were warm and very welcoming, and I walked away thinking that it was similar to getting constructive feedback from PR colleagues.

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Behind the Headlines With Rich Oppel

Cision

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. They all get it.

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PRoust Questionnaire: José Manuel Velasco

PR Conversations

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

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PR and Content Marketing Insights from the Edelman Trust Barometer

Sword and the Script

I study organizational persuasion for a living and I knew this was not bona fide journalism. Some clever guy with a political bent bought a domain and polished up a site to look like journalism. There is something wrong with perpetuating erroneous information and dressing it up to look like journalism.

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Succeeding with Conscience: Navigating Ethical Challenges in Career Growth – Bradley Akubuiro

Ethical Voices

He discusses a number of important ethics issues including: How to deal with an ethical quandary: Career advancement or decency? What is the most difficult ethical challenge you ever confronted at work? I’ve done more than 150 ethics interviews, and this is the first time this example came up, and I love it.

Ethics 78