Which KPIs Help You Identify Your Best Communication Campaign?
Onclusive
APRIL 24, 2024
Discover which social media listening KPIs will help you identify your most effective communication campaign!
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Onclusive
APRIL 24, 2024
Discover which social media listening KPIs will help you identify your most effective communication campaign!
Onclusive
SEPTEMBER 27, 2021
As social media strategy contributors, communications pros know how important it is to keep tabs on trending conversations, stay tuned to what the competition is doing, engage key audiences, and amplify brand visibility through social influencers. Influencer relations are at the heart of any social media strategy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ImPRessions - Crenshaw Communications
DECEMBER 21, 2021
The social media landscape is constantly evolving, and PR pros must stay in step with trends and tactics. In fact, there are several social media approaches that should be reassessed as we enter 2022. The main goal of social media marketing is to generate a dedicated audience for your brand.
Deirdre Breakenridge
JANUARY 7, 2019
Social Media for Strategic Communication by Author, Consultant and Professor Karen Freberg is a book that’s jam-packed with strategy, creative techniques and communication tactics. Once again, you’ve published a resource that will guide many in their communication in 2019 and beyond!
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Are you ready to face the unexpected?
ImPRessions - Crenshaw Communications
JUNE 22, 2021
Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? For many, they continue to be the trinity of social media. But by the end of this year, an estimated 3 billion people will be using social media, and not just on those three sites.
ImPRessions - Crenshaw Communications
MARCH 24, 2021
Every PR team knows that social media is more than simply a nice thing for companies to have; it’s an imperative. While it’s important to identify and stick with a consistent brand personality for social content, there are times when social content becomes stale. Another idea is a social media takeover.
ImPRessions - Crenshaw Communications
OCTOBER 1, 2020
Social media marketing and PR have recently become inseparable. That’s because social media plays a large role in most consumer and B2B PR programs. Fully 86% of B2B marketers combine paid and organic social tactics. Fully 86% of B2B marketers combine paid and organic social tactics. Here’s why.
Axia PR
JUNE 27, 2023
Find out why your business needs a strong social media presence for corporate communications and reputation management. The digital age has led to social media becoming an integral part of corporate communications and reputation management.
ImPRessions - Crenshaw Communications
JUNE 22, 2020
As most PR agencies know, social media is not just for B2C companies anymore. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With an audience now younger than ever, B2B communications is almost fully digital.
Ronn Torossian
JULY 2, 2018
Social media is everywhere, giving companies a new way to connect with their target audience. Of course, as valuable as social media can be in the right circumstances, it also adds a certain level of uncertainty to a crisis communication strategy.
Business Wire
JANUARY 26, 2023
As we move further into the 21st century, how we communicate and market to consumers is rapidly transforming. The rise of digital technologies and social media platforms has completely changed the communications and marketing landscape.
Onclusive
JUNE 1, 2023
Social media listening is fast becoming an essential part of the PR and Comms toolkit. Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy.
Prowly
MARCH 20, 2024
PR pros have a complex and difficult task – to increase visibility and improve communications for their clients. There is one thing that works very well – social media monitoring. But how do you prove the effects of your hard work?
ImPRessions - Crenshaw Communications
MARCH 11, 2020
For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. For PR and marketing folks, it’s a key part of business communications. Social media helps us and our clients connect to customers, drive web traffic, and even develop or convert leads.
Burrelles Fresh Ideas
APRIL 9, 2024
Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.
Communications Conversations
JANUARY 22, 2024
12, I presented my annual social media trends report to a packed house at Social Media Breakfast in northeast Minneapolis. 10 Social Media Trends for 2024 from Arik Hanson The post 10 social media marketing trends for 2024 first appeared on Arik Hanson. On Friday, Jan. You can sign up here.
Shift Communications
DECEMBER 9, 2021
Brands work tirelessly on social media to cultivate a loyal, connected audience. It’s been long known that equal effort should be put into executive positioning on social media, too. Most executives choose to become active on social media to establish thought leadership presence within their industry.
PRSay
MARCH 6, 2023
The paper, “Organizational Social Media Mourning: Toward a Framework for Organizations Wishing to Empathize With Publics During Tragedies” is by Jensen Moore, Ph.D., Organizations scrambled to halt their scheduled social media content and to decide how or whether they should offer their support after these tragedies.
Deirdre Breakenridge
JULY 3, 2018
It may be summer, but #PRStudChat, sponsored by Spin Sucks, is focused on strategic communications all year round. In the spirit of learning, even when school is out, our community will gather for a Twitter chat on July 19th at 12:00 p.m. ET to discuss social media and getting into the strategic communications mindset.
Ronn Torossian
MARCH 18, 2023
Social media platforms Companies looking to promote products during the spring season should consider using social media platforms like Facebook, Twitter, and Instagram. […] The post Communicating Your Brand Amongst Spring Cleaning appeared first on.
PRSay
SEPTEMBER 19, 2023
Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.
Burrelles Fresh Ideas
FEBRUARY 13, 2024
Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. Being on social media is the online pastime that everyone loves. billion people were using social media globally. In 2023, more than 4.89
Agility PR Solutions
MAY 18, 2023
Developing a consistent brand voice across social media channels is becoming increasingly crucial for businesses looking to maintain a strong brand identity and build a loyal following online. Consistency in […] The post Developing a consistent brand voice across social media channels appeared first on Agility PR Solutions.
Communications Conversations
FEBRUARY 23, 2023
Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. And we’re not going to talk about decentralized social media networks (although they are on my radar). See the full webinar and slide deck below.
Communications Conversations
JANUARY 27, 2022
I’ve been giving this social media trends presentation now for I believe 5 years. I used to give it at Social Media Breakfast–you know, back when we saw people, had coffee together and shook hands! Yesterday, I gave this presentation to a group of 50+ communicators and marketers across the country.
5W PR
JANUARY 26, 2024
How Influencer Relationships Strengthen Your Social Media Presence In the dynamic landscape of digital marketing, influencer relationships, and influencer relationship management have emerged as powerful tools for strengthening a brand’s social media presence.
5W PR
AUGUST 16, 2020
The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value. For the pandemic, there may be several, including customers, employees, shareholders, vendors, the community, and unions. Social Listening.
ImPRessions - Crenshaw Communications
NOVEMBER 23, 2020
The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. This is particularly true for marketing, and the same applies to brand and corporate communications. Work will be fully digital.
ImPRessions - Crenshaw Communications
MARCH 16, 2021
Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. Strong written and verbal communication skills are required for this position. . Here’s what you’ll be doing: -Develop and main media lists. PR/Marketing Intern.
Agility PR Solutions
JULY 6, 2023
However, in today’s interconnected world, social media platforms have […] The post Crisis communications in the age of social media: 7 best practices for managing online reputation appeared first on Agility PR Solutions.
Communications Conversations
OCTOBER 5, 2023
4 I shared my best tips, advice and best practices around writing social media content that can help you drive results for your company or clients. And if you’re interested in working with me to bolster your social media programs, please send me a note at arik@arikhanson.com.
Agility PR Solutions
DECEMBER 1, 2022
With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. Email marketing and social media are popular methods, but is one better than the other? However, with so many options, deciding the best use of time and resources can be challenging.
The Proactive Report
NOVEMBER 1, 2022
Communication is where it all begins. How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. If you communicate properly, you will reap the benefits and see growth over time. Why is communication so important?
Agility PR Solutions
JULY 18, 2023
Social media trends move at light speed, and keeping up with the best engagement practices at any given moment can be the difference between digital campaign virality and vanquishment—and social media video is all the rage right now, according to new research from customer engagement platform Emplifi, which provides marketers and communicators with (..)
wiredPRworks
MAY 13, 2022
Does managing social media sometimes feel like running a marathon? Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing.
Agility PR Solutions
DECEMBER 6, 2023
In a business landscape, communication means a lot. The company’s success and growth perspectives largely hinge on the positive relationships with its stakeholders, be it customers, employees, investors, the media, or the general public. PR professionals work to build and maintain those relationships using various methods and channels.
Prohibition
AUGUST 4, 2023
social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.
Melissa Agnes
JUNE 15, 2014
The International Committee of the Red Cross (ICRC) is doing ground-breaking things when it comes to leveraging social media for crisis communications and emergency management. The post TCIP #002 – Strategizing Social Media for Crisis Communications with Isaac Griberg appeared first on Agnes + Day.
Critical Mention
MARCH 17, 2022
Social media platforms have provided a space for businesses and organizations to flourish in growing reach and visibility with the help of influencers. If anyone’s likely to start a trend, it’s definitely a social media influencer. Improve Target-Audience Reach. Build Brand Credibility. Increase Sales. SCHEDULE A DEMO.
PRSay
MARCH 9, 2017
To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. In short order, it was followed a barrage of requests from media asking to use the footage. In short order, it was followed a barrage of requests from media asking to use the footage. Take a quick test.
Communications Conversations
NOVEMBER 16, 2022
You may have seen this graphic last week–it was making the rounds on social media (even I shared it). It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. Yes, social media pros do need to understand how to manage social ad campaigns.
Shift Communications
MARCH 17, 2022
A lot has changed in the digital landscape and social media trends over the last year. Social’s overall importance. There are two primary challenges we see in companies’ social efforts. The days of social posts without paid support are over. By Lisa Zanchi, Director, Digital Marketing. One thing that hasn’t?
Prohibition
JANUARY 17, 2022
Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content