The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. I started actually as a Navy officer, turned Navy public affairs officer.

Crisis 78

Crisis Local Facebook Social Media 78

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PRSay

NOVEMBER 2, 2017

The committee recently hosted a webinar for program faculty to discuss trends in strategic communications and best practices in teaching the course. Oppe begins with branding and helps students craft their personal narrative. She is a public affairs and media consultant based in Washington, D.C.

Communications 120

Communications Case Study Training Reputation 120

Reputation Us

NOVEMBER 3, 2019

Brand is what you say about yourself. In other words, brand is the promise you make; your reputation depends on whether or not you keep that promise. A reputation risk that is not properly managed can quickly escalate into a major crisis or lead a company into obscurity. Reputation: Like A Priceless Asset.

Reputation 79

Reputation Public Affairs Survey Financial 79

PR Conversations

OCTOBER 27, 2023

public affairs, community relations, lobbying, sustainability, among others) together with the communication functions (e.g. media relations, employee communications, digital communications, advertising and media planning, etc) under “bundled” Public Relations inspired organizations.

Exercises 70

Exercises Interviews Public Affairs Financial 70

Cision

FEBRUARY 16, 2016

Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. The best brands never stop striving to improve – and neither do we.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Doctor Spin

JUNE 29, 2022

Example: An organisation faces a severe crisis, but the PR function manages the situation perfectly and minimises the loss of a) net income and b) brand value. To calculate the value of the investment, we must know how severe the crisis would’ve impacted the organisation without the PR investment. ROI in Marketing vs PR.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. Audiences, craving authenticity, are calling out brands when they smell hypocrisy. L’Oréal Paris stands in solidarity with the Black community, and against injustice of any kind.

Communications 197

Communications Viral Fashion Public Affairs 197

Cision

OCTOBER 20, 2016

Your communication is only as strong as your relationships. Steve Majors, vice president, communications at Communities in Schools, says in order to find opportunities and tell your brand’s story effectively, you need to make good connections. What are the biggest pitching mistakes brands make?

Television 120

Television Public Affairs Pitching Healthcare 120

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97

Ethical Voices

MARCH 14, 2022

Joining me on this week’s episode is Aaron Kwittken , the founder and chairman of KWT Global , a global PR and brand strategy firm, and the founder of PRophet. I started in Washington DC in Public Affairs and Crisis Management. Still am a crisis guy and always will be, I think. Classic Washington stuff.

Ethics 52

Ethics Publicity Data Agency 52

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet. Do Sustainable Events Cost More?

Government 69

Government Measurement Groups Corporate 69

Mindful Marketing

JULY 28, 2015

Before founding WordWrite, Paul was a vice president at Ketchum Public Relations in Pittsburgh, where he served clients including Bridgestone/Firestone, Delta Air Lines and Rutgers University. We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. As the CEO, you wear many hats.

Interviews 50

Interviews Communications Storytelling Marketing 50

Landis PR

JANUARY 16, 2024

This is a community where they can openly talk about that. That creates a very close, and I must say an intimate, atmosphere where members talk very freely about their business, about their headaches, about things that they are tired of, and things that they see as possibilities and can’t tell if it’s a real possibility.

Agency 59

Agency Internal International Meeting 59

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Communication officers constantly analyze effectiveness of their smm efforts and improve initial strategies based on the acquired knowledge.

Infographics 63

Infographics Corporate Policies Reputation 63

Communications Conversations

MAY 13, 2015

Fueled by his love of travel, Michael applied for and earned a brand ambassador internship in Dublin, Ireland, with Insomnia Coffee Company, which he plans to start shortly after graduating this May. She is poised, professional and will be an extraordinary addition to any public relations team. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60