Remove Blogging Remove Consumer Remove Storytelling Remove Television
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Meet the Media: Laura Harris, News Anchor & Automotive Reporter for NEWSnet

Bianchi Biz Blog

I stay on top of trends, attend auto shows, and focus on business, as well as consumer-based industry reporting. NEWSnet is an American news-oriented free-to-air television network and newscast production company. For every story I tell, I look at how it affects the consumer – what is that humanistic element?

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Why Licensing Could Be an Effective Tactic for Kids’ Snack Brands

5W PR

In the competitive world of children’s snacks, brands are constantly seeking innovative strategies to capture the attention and preference of young consumers. Brand Recognition Brand recognition plays a crucial role in the success of any consumer product. Children are often drawn to characters they recognize.

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A Guide To Successful Healthcare Public Relations Strategies

The Hoyt Organization

This content can take various forms, such as press releases , blog posts, social media posts, and articles. The channels you choose depend on your target audience’s preferences and where they will most likely consume information. When crafting content for healthcare public relations, it is crucial to consider the audience.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

First off, thank you so much for having me on the blog for a Q&A. The fusion of these groups truly mirrors the current state of the news making and storytelling industry as a whole. Information overall is consumed differently because of social and the competition among stories today grows stronger each day.

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The next generation won’t watch TV news–at all (and that’s a big problem for PR)

Communications Conversations

According to a recent Pew Internet survey , 43 percent of Americans report often getting news online, a share just 7 percentage points lower than the 50% who often get news on television. It means thinking about how you use your corporate blog (or, starting a corporate blog). So, the trend line is accelerating–fast.

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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots.

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Valuing cultural and linguistic diversity: what can comms professionals learn from the popularity of ‘Squid Game’?

PR in High Definition

These are the kind of numbers that traditional network television executives dream of; all from a foreign-language TV show, the likes of which have in the past failed to succeed in Anglophone markets. Squid Game is a prime example of the impact of cultural and linguistic nuances when a piece is consumed in multiple different countries.

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