Sword and the Script

FEBRUARY 29, 2020

I was pretty good at media relations and I was confident I’d be able to turn things around. This is contrary to 99% of all PR advice that says short emails are best. Something similar has happened in content marketing and blogging in the marketing community. >>> Looking for a B2B tech PR with expertise and execution?

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Sword and the Script

DECEMBER 10, 2019

Predictions reflect facts, experience, and often a bit of hope for the future. As I’ve done in recent years, I’ve asked a whole bunch of smart people for their marketing predictions or PR predictions for the next year. And now on with the marketing and PR predictions for 2020. Even pessimistic predictions are hopeful.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Sword and the Script

MARCH 5, 2019

In reviewing the study through lenses of B2B marketing and PR that I wear, I was left with these takeaways, that I offer for your consideration. Digital or social media teams: 28%. PR and communications are pretty closely related, though communications is the broader category. Communications: 16%. Other: 11%.

Survey 60

Survey Trends Marketing B2B 60

Stephen Waddington

MARCH 15, 2021

The inaugural lockdown conference was educational and a hell of a lot of fun. It started as these things often do as a discussion on social media. Four inspiring speakers led conversations on race, talent, PR dashboards and the dark side of social media. Here’s what’s next. You’d be welcome to join us.

Google 119

Google Data Government Social Media 119

Solo PR Pro

AUGUST 19, 2014

Welcome to the next installment of Solo PR Pro’s Tool School series ! Designed to fight overwhelm, all this month we’re offering specific recommendations for services that are cost-effective for indies, and aren’t enterprise-focused or overkill for our needs. Make sure you have a professional visual identity with these services: 5.

Tools 78

Tools eBook Print System 78

Landis PR

JANUARY 3, 2022

Note: PRGN originally posted this blog on its website. This is why it is important to look at trends and look ahead to see what may come next for the PR industry. The power of politicians and the press, democracy and capitalism is replaced by the social networks and the voice of all and no longer of a select few. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. Your blog is just not working and you’re wondering why. We both own PR companies, with a twist. So I jotted down a list of PR/digital/SEO/content marketing influencers. And they all blog. Still reading?

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . PR and communications predictions. Predictions from PR and martech providers; and. Brad Marley | Yelram Media. Digital matters now more than ever. Do you blog regularly?

Marketing 167

Marketing Employee Content Marketing Training 167

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. 12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics.

Publicity 164

Publicity Ethics Data Community 164