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TechnoVision Report shows Media Coverage of Top Tech Brands in 2014

The Proactive Report

The use of Big Data in the PR sphere is a topic that’s getting a lot of attention. The TechnoVision Report is an excellent example of the value of Big Data for PR. Microsoft leads on data center – with Cisco and Google in second and third. Google leads on Big Data – with IBM and Microsoft in second and third.

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12 Ideas for Maintaining an Invigorating Professional Life in 2018

PRSay

Learn more about a specific area such as content marketing or big data by attending a local Meetup If you don’t see a Meetup meeting on a topic that you’d like to know more about, then start one yourself. Network outside your company. Network inside your company. Be grateful.

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How to Get Quality Leads on Your Blog

Cision

Leads help you better understand how many people are interested in your information, and tell you some specifics that may help you produce better future content for your engaged audience. Many good content marketing strategies — whether for a blog or company brand — include a lead generation form. ” Rule No.

Blogging 168
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Huffington Goes Viral with Data Science – You can Too

Flack's Revenge

Geetu’s favorite part, she said, was exploring the “content gap” between what they write and what people want to read. They notified the content promotion staff when there was a likely winner. Do you want to achieve data-driven content marketing success? Click here to find out how.

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Marketing Trends for 2015: Getting Back to Basics

Polaris

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1.

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Lessons in Tech Branding from Rock Icons

Flack's Revenge

The markets reward companies in hot areas like tech (and trending segments like Big Data) with higher valuations. It’s easy to get distracted, and taken in by the latest shiny new marketing toy. Writing for TechCrunch , Samuel Scott urged marketers to look past trendy concepts and embrace the cornerstones.

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Reverse That PR $H#T

Marketwired

and Entrepreneur, and her contributing writing can be seen in everything from Forbes to the Huffington Post. Additionally, Iliff frequently moderates and participates on panels at leading technology and business conferences, and she has presented at countless conferences on the future of PR and big data. She holds a B.A.