Cision

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Social Media 167

Social Media Media Local Pitching 167

Cision

MAY 23, 2016

A lot of writing and speaking tips recommend avoiding “jargony” words, but we probably aren’t as adept at understanding the words that we use that people don’t understand, or that are possibly too broad to infer the meaning that we intend to convey. Media diversification. In 1953, the No. In the 1980s, the No.

Communications 206

Communications Television Transportation Study 206

Landis PR

MARCH 13, 2023

All the President’s Men (1976) 1977 Academy Award Winner I was in grade school on summer break in 1973, which is when the Watergate hearings were televised. I was really excited when the movie “All the President’s Men” hit my local theater in 1976. Murrow, during the peak of his career during the early days of televised news.

Journalism 52

Journalism Film Ethics Television 52

NewsWhip

FEBRUARY 5, 2020

The Super Bowl remains one of the biggest events in American television for the ad breaks as much as the game itself. The top article came from NBC 4 and was about Chiefs player Derrick Nnadi celebrating victory in the game by paying the adoption fees of shelter dogs. But what was the most engaged content around the Big Game?

Web 78

Web YouTube Facebook Television 78

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. I have a degree in broadcast news from West Virginia University.

Ethics 89

Ethics Journalism Radio Television 89

Beyond PR

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Social Media 78

Social Media Media Local Pitching 78

David PR Group

AUGUST 4, 2014

As I have told my stunned teenage children, we only had four television channels when I was a kid. Television channels were broadcast over the airwaves (not Wi-Fi), and some TVs only showed footage in “black and white.” We wanted our so-called partners to write or broadcast stories about our clients.

Television 76

Television Groups Storytelling System 76

Sword and the Script

NOVEMBER 29, 2016

In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic.

Marketing 60

Marketing B2B Local Customer Service 60

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Naturally, this includes cable and satellite as well as traditional analog signal broadcasts where television is concerned. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Many entered the profession because of their craft skills, such as writing or editing, and that is what they continue to do.

Reputation 52

Reputation Social Media Internal International 52

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. You keep offering useful information in articles or videos. Paying for advertising space can add up quickly.

Publicity 67

Publicity Small Business Advertising Advertising 67

Communications Conversations

MAY 13, 2015

Last summer she sought and earned a social media/editorial internship with New York Girl Style, a leading lifestyle media company where she wrote and published weekly articles, blog posts and social media content. His work in analytics while at Penn State was used as part of a presentation to the local minor league affiliate of the St.

Groups 60

Groups Internal International Conference 60