The Hoyt Organization

APRIL 17, 2024

And as a result, you can turn potential PR crises into opportunities to showcase your responsiveness and excellent customer service. Competitor Analysis Google Alerts is a great way to monitor your competitors’ activities. This can give you valuable insights into their strategies, product launches, and media coverage.

Google 78

Google Publicity Customer Service Web 78

Buzzstream

FEBRUARY 9, 2024

It is no secret that journalists love data, so if you can provide new and proprietary data, along with an analysis, you will quickly become a trusted source to them. Unlike announcing a product enhancement that may no longer be relevant after 6-months or a year, releasing reports full of valuable data can get cited for many years.

Examples 62

Examples Product Launch Data Report 62

Newsfile

JANUARY 30, 2024

List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. Sentiment Analysis : Assesses whether mentions are positive, negative, or neutral. Offer exceptional and empathetic customer service. Share customer stories and testimonials to build trust.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

JUNE 30, 2015

When we B2B PR folks sit down to put together the latest version of XYZ product launch, what comes to mind? Are you set up to engage them quickly with customized information? What if customer service is a deal breaker and the prospect is using social to test your capabilities? How many hits we can get?

B2B 60

B2B Analytics Google B2C 60

Prohibition

JANUARY 14, 2022

For example: A lawsuit alleging dangerous product defects. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. Having someone from legal, customer service, communications, and public relations on the team ensures that all bases are covered.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. PR adopts AI as a research and content tool.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

JANUARY 3, 2023

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. This could include the rise of new social media platforms and the increasing use of social media for customer service and engagement.

Interviews 98

Interviews Publicity Technology Social Media 98