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Exploring the modern corporate communication function

Stephen Waddington

Overall, communication leaders reported higher-quality relationships with marketing and public affairs and lower-quality relationships with finance and information technology (IT). The communication function is commonly combined with marketing, followed by public affairs, and advertising.

Corporate 135
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In Memoriam: H. J. (Jerry) Dalton Jr., APR, Fellow PRSA

PRSay

Air Force’s Pentagon-based public affairs operation, has died. Jerry’s accomplishments over the years have impacted thousands of public relations professionals and students in the government, military and private sectors,” said 2007 Board Chair and CEO Rhoda Weiss, APR, Fellow PRSA. Retired Brig. Jerry) Dalton Jr.,

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Public Relations Objectives

Doctor Spin

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Building trust and credibility is another crucial objective of public relations. While advertising can support such endeavours, the driving force is usually public relations.

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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. But Zach and his team are utilizing leading-edge technology and analytics to find the trends.

Data 148
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Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245
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Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64
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Public Relations vs Marketing

Doctor Spin

This includes identifying customer needs, developing products that satisfy those needs, setting prices, determining distribution channels, and promoting the products through various forms of advertising and promotion. Audience Public Relations: PR targets a broader audience , including stakeholders , influencers , and publics.