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Small Business Public Relations

5W PR

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives.

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How to Leverage Emotions to Boost Digital PR

Cision

Samsung has used fear in their advertisement to talk about the serious issue of increasing selfie deaths. Lendistry , a firm providing funding for small businesses located in southern California, is an excellent example of how to humanize a brand. He specializes in SEO and Content Marketing activities.

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Why Earned Media is More Important Than Ever

Critical Mention

News organizations are endlessly working to deliver COVID-19 updates from a global, national and local perspective. Not just that, they’re also highlighting hospitals, corporations and small businesses that are making an impact in our society. Therefore, the frontrunner of news dissemination is television broadcast coverage. .

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Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. If you enjoyed this post, you might also like: Survey Finds Tough Grades on B2B Content Marketing.

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Your Brand As Media

Journalistics

When we talk about content marketing trends and brands AS media today, that’s what we’re talking about. Brands as media – silly marketer. Fast-forward a couple of years and we’re all talking about brand journalism, content marketing, and the new favorite, native advertising. The other half got it.

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Public Relations Tips: Grow to New Heights Fast in 2020

PR Fuel

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility. That’s the pro.

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How To Create Great Content With Your Data

Cision

In this post, we show three examples of businesses who have anonymized and aggregated their data to create useful, engaging, and unique content. Each is representative of a special case: a large business with representative data, a large business with localized data, and a smaller business with localized data.

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