Remove 2028 Remove Data-Driven PR Remove Marketing Remove Publicity
article thumbnail

2024’s Top 5 PR Trends: What to Watch


AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.

Trends 105