Remove Interviews Remove Social Media Remove Trade Shows Remove Writing
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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. With these tips, you can gain the media attention your brand deserves. What you decide to write about can impact which publications will want your story, too.

Writing 82
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Last week, I shared my news that I’ll be teaching social media at the University of St. I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Now, she’s crushing it at Best Buy in social media marketing.

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

Familiarize yourself with the journalist you are pitching to by finding out what they typically cover, reading their past articles and following them on social media. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.

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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. Attending conferences and trade shows benefits young companies in many ways, not the least of which is the opportunity to network with various breeds of influencer.

B2B 136
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How PR Supports “Thought Leaders”

ImPRessions - Crenshaw Communications

Videos – particularly “how-to” or “behind-the-scenes” Podcasts – producers are constantly looking for guests and appearances are a great way to help hone interview skills. Speeches – at industry conferences, trade shows and other events which can be repurposed as articles, blog posts and white papers.

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5 Proven Ways PR can Develop Client Media References in B2B Organizations

Sword and the Script

Media references are hard for several reasons. People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. 1) Soft interviews on your company blog. Ask your customers for interviews on your corporate blog – soft interviews.

B2B 79
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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.