Communications Conversations
MARCH 20, 2018
A few weeks ago, I attended my first trade show on behalf of a client in three years. It was a rather large trade show and I was tasked with social media strategy and execution during and after the show. But, for many brands, trade shows are still content goldmines. Your customers are at trade shows.
5W PR
JULY 31, 2023
The 2023 North American International Toy Fair is a highly anticipated event in the toy industry. This trade show, held annually in New York City, showcases the latest trends, innovations, and upcoming releases in the toy and game industry.
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ImPRessions - Crenshaw Communications
JULY 13, 2022
Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.
ImPRessions - Crenshaw Communications
SEPTEMBER 16, 2022
Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. It can be used in direct marketing, particularly email newsletters, press materials, sales presentations, and internal sessions.
ImPRessions - Crenshaw Communications
SEPTEMBER 15, 2022
Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. It can be used in direct marketing, particularly email newsletters, press materials, sales presentations, and internal sessions.
Bianchi Biz Blog
OCTOBER 9, 2023
In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. Describe the craziest or most fun story you have worked on. Know your audience.
5W PR
JANUARY 31, 2024
Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.
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