Thu.Aug 17, 2023

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The Power of Music Partnerships

The Resolution Blog

In episode 40 Stella explored ‘how music grows brands’ in her interview with authors & brand experts Rebecca Jolly and Joe Bellioti; They discussed the benefits music can have on a brands business but what about the other side of the partnership? The music artist. How does the involvement of a track in a PR […] The post The Power of Music Partnerships appeared first on PR Resolution — by CoverageBook.

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Should You Join Threads? 9 Factors to Consider

PRSay

With Elon Musk at the helm of Twitter (recently rebranded as X) and the continued chaos and criticism surrounding the company, Meta has seized the opportunity to unveil Threads , its own microblogging platform, to rival Twitter’s dominance. But the question remains: Will Threads become the new Twitter or fizzle out like Clubhouse? Assess these nine factors to decide if your brand or organization should lean in or out of Threads. 1.

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15 Winning Education Press Release Examples from Around the World

Newsfile

By Melissa Strle Education press release examples from around the world will help you learn how to spread your education news to an ever-increasing and competitive global education marketplace. Did you know that there are more than 25,000 universities in the world? In addition to this, there are thousands of early education, primary, secondary and other higher level educational institutions.

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The unspoken overlord of client/employee/agency relationships: Self interest

Agility PR Solutions

Let’s be honest. Looking out for themselves is the primary priority of businesses, both private and public. And since public relations agencies are businesses, both private and public, that definitely applies to them. The importance of client relationships to PR agencies is a close second. Employee relationships, except for a privileged few, lag far behind. […] The post The unspoken overlord of client/employee/agency relationships: Self interest appeared first on Agility PR Solutions.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Comms professionals are about to face a ‘finite eyeballs’ problem

NewsWhip

Before you dismiss this as just another AI article, hear me out: I promise not to waste your time, because I’m well aware of our content consumption limits. In fact, that’s kind of my whole point. You don’t have to work at a media monitoring company to know that generative AI is hot these days. Justifiably, it seems everyone is excited about its capabilities—from writing articles to producing videos.

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PR Security Service in Washington Post

The Stalwart Blog

Thanks to The Washington Post for telling the full story of our client Maui Snorkeling ‘s charitable efforts after the fires. It was important to get their story heard after the organization got unfairly blasted by social media trolls. I was honored to help get the word out for this company. The post PR Security Service in Washington Post appeared first on PR Security Service.

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AI to the rescue: The tech makes recruiting more effective by screening candidates, scheduling interviews, and answering questions 24/7

Agility PR Solutions

Like a computer-generated knight in shining armor, the omniscient power of AI has again shown its proficiency with a post-pandemic problem companies have had—screening and recruiting talent. Researchers from The Harvard Business Review, in partnership with conversational recruiting software firm Paradox, studied the impact AI is having in talent-acquisition effectiveness and overall business success, and […] The post AI to the rescue: The tech makes recruiting more effective by screening c

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25th celebrations spearhead big few months for PRWeek

Steve Barrett on PR

Get set for a silver anniversary party in NYC, PRDecoded and Purpose Awards in Chicago, followed by 40 Under 40 and the Hall of Fame, capped off by the 25th Oscars of PR in March 2024.

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5 CES 2024 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid

Bianchi Biz Blog

With CES returning to full, in-person form in 2023 after emerging from its pandemic-impacted virtual and hybrid format, the show is on solid footing to dominate the news once again in 2024. As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS)

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Is Rebranding Worth it?

HMA Public Relations

Rebranding campaigns rely on a number of communications disciplines to execute effectively. Read more on refreshing your organization's image in this blog post from Scott Hanson.

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25th celebrations spearhead big few months ahead for PRWeek

Steve Barrett on PR

Get set for a silver anniversary party in NYC, PRDecoded and Purpose Awards in Chicago, followed by 40 Under 40 and the Hall of Fame, capped off by the 25th Oscars of PR in March 2024.

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Positioning a Historically Black Graduate University for Future Growth

The Hoyt Organization

When Charles R. Drew University of Medicine and Science (CDU) was about to embark on an exciting new path, they turned to THO. Our task was to create the communications roadmap to position the University on a national level, raising the awareness of the institution to not only more potential students, but to their own […] The post Positioning a Historically Black Graduate University for Future Growth appeared first on The Hoyt Organization.

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Mastering Brand Identity: Crafting Purpose, Connection, and Recognition

Konnect Agency

Ground Work for Building a Brand with Impact From defining mission statements to resonant messaging and strategic design, we delve into how each facet forms a cohesive whole. Understanding your audience, honing your voice, and maintaining consistency transform your brand into an authentic and unforgettable presence. Brand identity becomes more than visuals – it’s a dynamic narrative etched into the fabric of your business, fostering connections and leaving an indelible mark in the competit

Brand 52
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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Successful Branding: Lessons Learned from Iconic Brands

Konnect Agency

Whether owning a small business or launching a large venture, valuable branding insights can be drawn from successful global corporations that can help shape impactful marketing initiatives. Below, we’ve shared insights gathered from several iconic brands and what can be gained by analyzing their effective branding strategies. Lesson One- Successful Branding Relies on a Successful Brand Identity.

Brand 52