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A PR Firm’s Excellent Pitch for Paid, Earned, Owned and Shared

Sword and the Script

It’s one thing to pitch an eBook, but it’s a well-executed marketing initiative to exemplify the very concepts described in the eBook during the process of pitching it. In clicking-through the ad to the landing page, the eBook was a topic that interests me, so I began the process of registering for the download.

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Confirmation Bias in Media: The Echo Chamber Challenge

Doctor Spin

Learn more: Confirmation Bias in Media: The Echo Chamber Challenge Subscribe and get a free ebook on how to get better PR ideas. Echo chambers in social media contribute to the viral spread of misinformation by acting as initial bandwagons for complex contagions.” Source: PLoS ONE 3 Törnberg, P. PLoS ONE, 13. 4 Silfwer, J.

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How to Spy on Your Competition & Steal Their Secrets

Cision

Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Hustle and pitch. At Movoto, each team member pitched the target audience using email. Implement viral marketing tactics. The Key Steps.

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Mental Models: How To Think Better—Faster

Doctor Spin

Fat Pitch —Borrowed from baseball, this concept refers to waiting patiently for the perfect opportunity—a situation where the chances of success are exceptionally high. Continue reading 9 I’ve written about this mental model in How To Build a Viral Loop (Using Mathematics). Is this clear? Do you have any questions? 2023, October 29).

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10 Types of Intelligences: Howard Gardner’s Theory

Doctor Spin

It encompasses recognising and composing musical pitches, tones, and rhythms. Learn more: 10 Types of Intelligences: Howard Gardner’s Theory Subscribe and get a free ebook on how to get better PR ideas. Viral Loops (or How to Incentivise Social Media Sharing). The First Seven…and the Eighth: A Conversation with Howard Gardner.

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Why Employee Opinions Are Their Own…& a Reflection Of Your Brand

Cision

Ramp specifications, the pitch, materials, width, weight. Then, download our free ebook, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Every detail. After about 10 minutes the assistant manager asks if I’ll be home next Thursday and gets my phone number. Scott Stratten is the President of UnMarketing.

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Big Brands: Content Marketing isn’t a Campaign, It’s a Culture

Sword and the Script

It features a free ebook and free webinars, as well as original, in-depth articles on all aspects of legal practice.”. Deliver value, not sales pitches. . Your content will not go viral and you shouldn’t try. It’s a paradox of digital marketing: the less you try to sell people in content, the more you will sell.