Burrelles Fresh Ideas
MAY 14, 2024
Many developed countries, like the United States and the United Kingdom, require businesses operating within their borders to follow the Web Content Accessibility Guidelines (WCAG) and other laws that encourage accessible and inclusive content for everyone. Accessibility is fundamental to customer satisfaction and retention.
Flack's Revenge
JANUARY 15, 2020
After firing off an angry tweet , I got to thinking (always a bad sign); and reflected on a post I wrote over ten years ago: PR Moment of Truth (the title refers to a phrase from the customer service field ). These are some of the same kinds of ethical challenges we have faced before in an updated format.
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Newsfile
JANUARY 30, 2024
Imagine walking in your customers’ shoes, recognizing their needs and aspirations. This approach isn’t just good ethics; it’s good business. Offer exceptional and empathetic customer service. Share customer stories and testimonials to build trust. Create community-focused events or initiatives.
Stuart Bruce
OCTOBER 30, 2014
I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance. It’s got to be ethical, not just because it’s the right thing to do. You’re a danger to your employer.
Stephen Waddington
DECEMBER 30, 2019
Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. What we do 5.
Stephen Waddington
NOVEMBER 19, 2017
12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. There’s also a serious ethical challenge.
Mindful Marketing
JUNE 14, 2019
Eric decided to check the price for the same Amazon item, using a different web browser—one he had never used before to order from Amazon. However, at the core of Eric’s experience is an ethical question: Should Amazon or anyone be pricing products this way?
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